Jordan Peele’s “Us” is on its way to scaring up one of the biggest debuts of 2019, with an estimated $67 million from 3,741 North American locations.
Should estimates hold, “Us” will be able to claim several milestones: the highest debut for an original horror movie (the biggest launch for any horror pic goes to 2017’s “It” with $123 million); the largest debut for an R-rated movie (topping “Ted” with $54.4 million); the second-highest debut of 2019 after “Captain Marvel”; and the third-highest opening day for a horror film with $29 million.
The current projection is above earlier estimates, which had placed it in the $38 million to $50 million range, and marks quite a leg up over Peele’s last film, “Get Out.” That horror pic debuted to $33 million in 2017 and eventually amassed $167 million Stateside.
Lupita Nyong’o stars as Adelaide Wilson, a woman returning to her beachside childhood home with her husband (Winston Duke) and their...
Should estimates hold, “Us” will be able to claim several milestones: the highest debut for an original horror movie (the biggest launch for any horror pic goes to 2017’s “It” with $123 million); the largest debut for an R-rated movie (topping “Ted” with $54.4 million); the second-highest debut of 2019 after “Captain Marvel”; and the third-highest opening day for a horror film with $29 million.
The current projection is above earlier estimates, which had placed it in the $38 million to $50 million range, and marks quite a leg up over Peele’s last film, “Get Out.” That horror pic debuted to $33 million in 2017 and eventually amassed $167 million Stateside.
Lupita Nyong’o stars as Adelaide Wilson, a woman returning to her beachside childhood home with her husband (Winston Duke) and their...
- 3/23/2019
- by Erin Nyren
- Variety Film + TV
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