And it has to be one of the most thoughtful and most intriguing commerical ever made, funny and mysterious and with a major star being himself. Yes, John Malkovich
being John Malkovich or at least the idea we have from him while doing things, in this case, trying to create a website for himself, with his name as a domain and surprise, there was already a page with his name made and that gets him real mad, cursing and yelling in a hilarous way, almost unstoppable.
The brand in question urges viewers to hurry, join and create his own space before it gets taken by someone else. Advertising can only succeed when the sense of urgency allowed with the curiosity is given to potential consumers. And in this well shot ad case, even if you're searching what Squarespace is you'll probably be visiting the Malkovich website. I did but won't tell what it was.
A fun SuperBowl commercial released some years ago, and I'm alone in this in thinking this would be a lot more interesting than it is given a longer running time. Too bloody short but highly valuable. 9/10
The brand in question urges viewers to hurry, join and create his own space before it gets taken by someone else. Advertising can only succeed when the sense of urgency allowed with the curiosity is given to potential consumers. And in this well shot ad case, even if you're searching what Squarespace is you'll probably be visiting the Malkovich website. I did but won't tell what it was.
A fun SuperBowl commercial released some years ago, and I'm alone in this in thinking this would be a lot more interesting than it is given a longer running time. Too bloody short but highly valuable. 9/10