The show started well and grabbed eyeballs but as it happens with any popular serial, the producer stretches it with ludicrous plot twists to keep the serial going. The audience cringe but having got addicted, cannot leave it. So, you have utter nonsense playing out. Being telecast 7 days a week, you have repetitive dialogues and scenes. Serials which become money spinners early on almost always take the same route while viewers will wait for the serial to end or look for other options. With public apathy, finally, the producer will call it a day and you will find the serial end in a week.