When it comes to action movies in Hollywood, Keanu Reeves and Tom Cruise are the ultimate action stars who appear at the top of the list. But unfortunately, it seems the 2024 People’s Choice Awards held different opinions about action sequences. Crowning Rachel Zegler as the Action Star of the Year, the awards show seemingly upset fans.
Tom Cruise in Top Gun: Maverick
Previously, after the People’s Choice Awards revealed the nomination list, fans were almost sure that either Keanu Reeves or Tom Cruise would be taking home the auspicious award. But after Rachel Zegler got crowned at the event, ignoring the true action stars of Hollywood, fans expressed their disappointment on social media.
People’s Choice Awards Crowned Rachel Zegler as Best Action Star
With the awards season currently in full bloom in Hollywood, all eyes are eagerly waiting for the ultimate award show of the year – the Oscars.
Tom Cruise in Top Gun: Maverick
Previously, after the People’s Choice Awards revealed the nomination list, fans were almost sure that either Keanu Reeves or Tom Cruise would be taking home the auspicious award. But after Rachel Zegler got crowned at the event, ignoring the true action stars of Hollywood, fans expressed their disappointment on social media.
People’s Choice Awards Crowned Rachel Zegler as Best Action Star
With the awards season currently in full bloom in Hollywood, all eyes are eagerly waiting for the ultimate award show of the year – the Oscars.
- 2/19/2024
- by Krittika Mukherjee
- FandomWire
Podchaser, the podcast industry’s intelligence engine, today announced Airchecks to provide advertisers with a deeper understanding of podcast ad campaigns. More specifically, Airchecks leverages a sophisticated machine learning algorithm to identify keywords and patterns in the audio waveform. These transcriptions and insights are then made available to media buyers and planners to not only confirm that their ad ran across the intended podcast, but also to quickly understand the brand positioning and representation within the ad by the podcaster to help inform current and future campaigns.
For advertisers, airchecks have long been a staple of radio campaigns and have become a relied upon source for measurement as well as planning. As the podcast landscape continues to mature from increased investments, advertisers are still lacking scalable and standardized measurement to inform their continued spend. In fact, according to Nielsen, nearly half (49%) of global marketers plan to increase their spending on podcasts over the next year,...
For advertisers, airchecks have long been a staple of radio campaigns and have become a relied upon source for measurement as well as planning. As the podcast landscape continues to mature from increased investments, advertisers are still lacking scalable and standardized measurement to inform their continued spend. In fact, according to Nielsen, nearly half (49%) of global marketers plan to increase their spending on podcasts over the next year,...
- 10/12/2023
- Podnews.net
Podchaser - the podcast industry’s intelligence engine - today announced the launch of Predictive Demographics, an industry-first predictive language modeling capability that allows advertisers to refine their podcast audience targeting even further. Through Predictive Demographics, Podchaser uses AI, as opposed to first-party data, to analyze the language spoken within a podcast to predict the age and gender of its likely audience.
Marketers rely on important demographics data, like age and gender, to reach the right audiences for their brand message. In recent years, many marketers have begun using first-party data to collect these insights. However, according to Nielsen’s Annual Marketing Report, more than half (56%) of brands said they are “below average,” “average,” or “average at best” when it comes to actually using first-party data. There are a variety of reasons why marketers are challenged to appropriately use first-party data, including siloed data collections across organizations and complex regulations...
Marketers rely on important demographics data, like age and gender, to reach the right audiences for their brand message. In recent years, many marketers have begun using first-party data to collect these insights. However, according to Nielsen’s Annual Marketing Report, more than half (56%) of brands said they are “below average,” “average,” or “average at best” when it comes to actually using first-party data. There are a variety of reasons why marketers are challenged to appropriately use first-party data, including siloed data collections across organizations and complex regulations...
- 9/28/2023
- Podnews.net
Podchaser, the leading podcast database, today launched an integration with Sprinklr – the leading unified customer experience management (Unified-cxm) platform – to enhance Sprinklr’s AI-powered social listening and monitoring product suite – Sprinklr Insights – with Podchaser Api’s robust podcast metadata.
Podcasts are crucial for brand thought leadership as they offer a powerful platform to engage audiences with in-depth discussions, share expert insights, and establish a brand's authority in a convenient and accessible format. This partnership allows Sprinklr customers to understand brand-relevant conversations happening on podcasts as well as measure the impact of editorial podcast content. Specifically, the Podchaser integration will arm Sprinklr customers with powerful data on podcast reach as well as audience demographic insights that enable them to make informed decisions for their campaigns.
“As the medium continues to grow, it’s becoming increasingly important for companies to understand how their brand and products are being discussed on podcasts,” said Bradley Davis,...
Podcasts are crucial for brand thought leadership as they offer a powerful platform to engage audiences with in-depth discussions, share expert insights, and establish a brand's authority in a convenient and accessible format. This partnership allows Sprinklr customers to understand brand-relevant conversations happening on podcasts as well as measure the impact of editorial podcast content. Specifically, the Podchaser integration will arm Sprinklr customers with powerful data on podcast reach as well as audience demographic insights that enable them to make informed decisions for their campaigns.
“As the medium continues to grow, it’s becoming increasingly important for companies to understand how their brand and products are being discussed on podcasts,” said Bradley Davis,...
- 6/22/2023
- Podnews.net
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