MasterClass, the education streaming platform, is lowering the price of its annual subscription from $15 a month to $10 a month as it adds new programming from talent like Amy Poehler.
The pricing change bucks the trend in streaming, where major streaming services like Netflix, Disney+ and Hulu have introduced price hikes over the past few years to increase revenue and keep up with rising content costs.
“By continuing to innovate the approach to our portfolio of content and making the platform more accessible, we’re not only unlocking potential in our members, we’re enabling them to realize it,” David Rogier, the founder and CEO of MasterClass, said in a statement on Tuesday.
Upcoming programs on the service will include an improv course led by Poehler that she said will “help anyone who is looking to be open, curious and ready for an unprepared life.” The class, released in the fall,...
The pricing change bucks the trend in streaming, where major streaming services like Netflix, Disney+ and Hulu have introduced price hikes over the past few years to increase revenue and keep up with rising content costs.
“By continuing to innovate the approach to our portfolio of content and making the platform more accessible, we’re not only unlocking potential in our members, we’re enabling them to realize it,” David Rogier, the founder and CEO of MasterClass, said in a statement on Tuesday.
Upcoming programs on the service will include an improv course led by Poehler that she said will “help anyone who is looking to be open, curious and ready for an unprepared life.” The class, released in the fall,...
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