- Story of Failed Gujarati Businessman, who jumps into unknown world of China to get once in a life time business idea, which will change his life.
- A Chinese delegate passes away after consuming Tiger Soup the investigating officer holds Dr Vardhi for questioning who was face of the brand but its manufacturer Raghu surrenders himself.Flashback revels Raghu was a failed businessmen who tried his luck in setting up different business but nothing worked he goes to China with his cousin Devraj for a deal which gets canceled and comes across Tanmay who explains him about what customer basically needs.As Devraj has canceled the deal his partner Xui Lee asks Raghu to pose as Devraj and meet her boss Hao during the meeting Hao gives Raghu a Tiger Penis Soup which can help improve physical relationships of couple and asks him to market in India.Raghu decides to market the product in India with help of sexologist Dr Vardhi but hides from his wife Rukhmini and other family members.—alex.mjacko@gmail.com
- Raghu Mehta (Rajkummar Rao), a Gujarati entrepreneur, struggles to come up with a profitable business, having dabbled in all sorts of business ideas. Upon being hidden by his Father-in-law Vhinde Bhai (Manoj Joshi), he goes with his brother-in-law Devraj (Sumeet Vyas) to China to discover a new business idea. Devraj is setting up a 120 Crores Ayurvedic medicines firm and needs family people he can trust to handle key aspects of the business. But Devraj's Chinese investor meeting falls through and he leaves abruptly, leaving Raghu and the Chinese liaison Ju-Li behind. Ju-Li had promised her boss Hoe-Li a meeting with Devraj. So, she asks Raghu to pretend to be Devraj for this meeting.
Raghu lands in a meeting with this Chinese businessman Hoe-Li (Ju-Li's boss) who introduces him to the Chinese version of Viagra and tells him it will succeed in India because Indians are always thinking about sex. Raghu heads to India and tries to raise funds for his product. Upon a suggestion by a mentor named Tanmay Shah (Paresh Rawal), he recruits and promotes a local sexologist named Dr. Vardhi (Boman Irani) and tries to increase the awareness levels of sex-related issues in the country. Their business takes off as the product is very popular with Indian women and men alike.
But Raghu is only mixing milk, sugar and some other harmless ingredients in his medicine. The Chinese businessman sends him a secret ingredient periodically, which Raghu hides from everyone. Roopa (Amyra Dastur) is Vardhi receptionist (she is also a part time model and takes tuition classes on weekends to supplement her income). Raghu pools together the collective intellect of all these folks and launches his product in the market. From the beginning Dr Varhi knows that Raghu's medicine will work in 80% of the cases and is confident that the other 20% will never complain due to the male ego.
But still Raghu is not transparent at home about his plans. He tells his bro-in-law that he is dealing in Chinese fans. His business takes off initially based on which he increases the import of raw material from China. But then demand in India starts to slag and his inventories mount up. Raghu meets Tanmay again, who advises Raghu to advertise the legitimacy of Dr Vardhi and not his product. Raghu enrolls Dr Vardhi in a sex seminar, but he accidentally wanders into a parental seminar instead. But even there he ends up with a standing ovation for bringing spotlight onto the sex issues. The product sells blockbuster.
He then launches a SMS based delivery service and employs local milkmen to deliver his product all over the city. Raghu rolls in money. Devraj is perplexed that his Chinese investor is investing somewhere in India but is not 100% sure with whom. Abhay Chopra (Gajraj Rao) is Devraj's financial backer. When Devraj realizes that Raghu is the person that the Chinese are investing in, he takes Raghu to meet Abhay. But Raghu refuses a partnership deal with Abhay.
When Raghu's Wife, Rukmini (Mouni Roy), finds out about the fact that her husband is peddling sex medicines, she is ashamed and confronts him about it. Raghu is distressed and tries to talk to Dr. Vardhi about ending this partnership.
Following the death of a Chinese general after he consumed Raghu's Magic Tiger Soup, a full-fledged investigation apparently implicates Raghu in the murder. Chinese authorities arrest Raghu's Chinese business partner. Raghu says that he doesn't know what the secret ingredient is and is ignorant that his Chinese business partner is a known tiger poacher and has killed 63 tigers in 7 countries.
During the trial, Raghu reveals the secret ingredient in his concoction (there was no secret ingredient or tiger parts, it was a placebo medicine), and Dr. Vardhi appeals to the investigation committee not to consider sex as a taboo topic and encourages them to let the product continue instead of banning it.
In the end, Raghu is shown as a successful owner of a chain of sexual health-related clinics, and he is invited to a premier business school to give a lecture on being an entrepreneur.
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