This Is Me
The "Drink Positive" project, created by DDB New York, and co-produced with Razorfish London, focused on Lipton's innovative tea-blends. This healthier infusion added fresh-pressed tea leave... Read allThe "Drink Positive" project, created by DDB New York, and co-produced with Razorfish London, focused on Lipton's innovative tea-blends. This healthier infusion added fresh-pressed tea leaves to the mix, assuring consumers that they would feel more positive and inspired. Robert F... Read allThe "Drink Positive" project, created by DDB New York, and co-produced with Razorfish London, focused on Lipton's innovative tea-blends. This healthier infusion added fresh-pressed tea leaves to the mix, assuring consumers that they would feel more positive and inspired. Robert Firth narrated the worldwide campaign.