- The sharks fight for a piece of a mother's furniture business.
- Sharks in the episode include Kevin Harrington, Daymond, Kevin O'Leary, Barbara, and Robert Herjavec. Here are the entrepreneurs and their respective deals:
Kiersten Hathcock from "Mod Mom Furniture": She modernizes toy boxes and seeks $90K for 25% equity. Kiersten is a self-taught carpenter with $34K in sales over the last 12 months. Each box costs $115 to make and sells for $475, taking 10 hours of labor. She wants to set up manufacturing with an Amish manufacturer capable of handling orders of up to 1000 boxes per week. Kiersten's goal is to use the investment to expand her line of furniture for kids. Barbara bows out, thinking it's too early to extend the product line. Daymond is out because he doesn't like the furniture business, and Harrington finds nothing unique, so he's also out. O'Leary offers $90K for 33% equity and a 7.5% royalty until the money is recovered. Herjavec offers the same investment, but with a royalty only after a certain sales threshold. Kiersten accepts Herjavec's offer.
Update on "Grill Charms" (Episode 107): Leslie made a deal with Herjavec. Sales have increased by 5000%, and the product is now available in Ontario Gas & BBQ, the biggest grill shop in Canada.
Stacey Erwin from "Fitness Stride": She presents an exercise device and seeks $140K for 15% equity. The device consists of elastic bands that provide resistance, allowing users to exercise without moving a muscle. It costs $10 to make and wholesales for $30. Stacey has achieved sales of $150K in the last 12 months, with a net profit of $50K. She also holds a patent valued at $400K. Stacey plans to scale up sales through infomercials. Harrington is out due to a lack of testimonials. Daymond finds the valuation unrealistic, Barbara isn't sold on the product, and O'Leary and Herjavec have valuation concerns as well.
The Johnson family with their product "Flipoutz": They offer armbands personalized with coins and ask for $100K for 20% equity. The family invented the game during a long car drive. They have sold $20K worth of products in 6 months. Each bracelet costs 69 cents to make and retails for $4.99. The unique feature of the coins is that they have a history on the Flipoutz website, with personalized messages attached. When coins get traded, they have a unique tracking number, allowing the next owner to see previous messages and add their own. The parents have already invested $250K, primarily for website development and patenting. Barbara thinks marketing the toy will require too much money, and Harrington considers it too risky, so they both opt out. The Johnsons receive a potential order for 25 million coins and 2-3 million bracelets. Daymond offers $100K for 33% equity. Herjavec and O'Leary team up to offer $100K together for 33% equity. Daymond eventually reduces his ask to 25%. The three sharks collaborate and offer $100K for 33% equity instead of competing against each other. Jake, one of the Johnsons, counters for $150K for 33% equity, but the sharks stand firm, and the Johnsons accept the initial offer.
James Mitchell with "Pure Ayre": He presents an odor remover and seeks $150K for 10% equity. Pure Ayre breaks down odor molecules, is food-grade edible, and organic. James has generated sales of $3.2 million to date, averaging $19K per month. However, sales have declined compared to the previous year. He has already raised $600K and owns 57% of the company. James consulted a professional who advised him to secure $4 million for nationwide sales. He hasn't explored the licensing path and struggles to answer basic questions from the sharks. Barbara opts out due to concerns, and Harrington dislikes that James has wasted $600K of investor money. Daymond offers $150K for 50% equity, as he believes James is ignorant of market realities. O'Leary proposes $150K for 100% equity, along with a 7% royalty and firing James from the company. Herjavec asks James if he's willing to walk away, but James doesn't provide a clear answer, causing Herjavec to back out. James contemplates accepting Daymond's offer after discussing it with his wife. However, O'Leary teams up with Daymond and Daymond retracts his offer. James ultimately rejects the offers. Herjavec then increases his offer to $225K for 100% equity, including a 7% royalty, and James accepts the deal.
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