Frequent references to "Bambi burgers"; at the end, when Hank realizes he was responsible for the deer's death, he exclaims "Oh, my God, I killed Bambi!"
After Oscar, disguised (badly) as the Lone Ranger, saves the event, a townperson says " I guess we'll never know who that masked man was who saved Pioneer Days."
When Wanda looks outside the gas station window and sees that the parking lot is overrun by deer, similar to scenes from The Birds, Wanda asks "Is this some kinda Hitchcock thing?"