Lex Borrero, the co-founder of Interscope’s Neon16 label, has made his own seat at the table — and brought a full plate. As a teen, Borrero understood the importance of networking. After hundreds of unanswered cold calls, he eventually caught the attention of Universal Music and signed his first artist under his shingle Lex Prods. when he was 17. He would go on to become executive vice president and head of Latin at Roc Nation, where he met and later shaped the career of reggaeton producer Tainy. The two now run Neon16 together, with Borrero standing as CEO.
Borrero’s latest project is the new docu-style reality series, “Los Montaner” — created alongside veteran music exec Tommy Mottola (a relationship Borrero says is “like father and son”) and Range Media Partners — it will premiere later this year under the banner of the trio’s new content company, Ntertain.
Though he’s got...
Borrero’s latest project is the new docu-style reality series, “Los Montaner” — created alongside veteran music exec Tommy Mottola (a relationship Borrero says is “like father and son”) and Range Media Partners — it will premiere later this year under the banner of the trio’s new content company, Ntertain.
Though he’s got...
- 8/4/2022
- by Thania Garcia
- Variety Film + TV
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