As the global film industry emerges from the worst of the pandemic — and wide-ranging consolidation in the U.S. puts studio and streaming strategies in disarray — representatives for CAA, UTA and WME Independent say international distributors are more important than ever to their businesses.
That claim will be put to the test at this week’s Cannes Film Festival, where a chaotic domestic landscape, and the absence of China and Russia, could put other international distributors in a good spot after a pandemic-fueled streaming boom saw global deals for films like “Coda” cut these players out.
“What we know is that people who are going into the marketplace are setting up their movies not relying on the U.S. market presenting itself,” one senior agent tells Variety. “I’m not going to say it’s as bad as Russia and China, but really, in their financing plan, there’s a...
That claim will be put to the test at this week’s Cannes Film Festival, where a chaotic domestic landscape, and the absence of China and Russia, could put other international distributors in a good spot after a pandemic-fueled streaming boom saw global deals for films like “Coda” cut these players out.
“What we know is that people who are going into the marketplace are setting up their movies not relying on the U.S. market presenting itself,” one senior agent tells Variety. “I’m not going to say it’s as bad as Russia and China, but really, in their financing plan, there’s a...
- 5/17/2022
- by Manori Ravindran
- Variety Film + TV
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