Pray for movie theaters.
“The Marksman,” a Liam Neeson thriller from Open Road, held onto first place for the second weekend in a row, grossing just over $2 million. The film has grossed $6.1 million after 10 days of release.
That performance allows the movie to retain its box office crown, but that kind of distinction isn’t worth what it was in pre-pandemic times, particularly with movie theaters closed indefinitely in major markets like New York City and Los Angeles.
Indeed, the exhibition landscape is a wasteland and with the vaccine rollout hampered by a lack of, you know, vaccines, help could be in short supply. There’s little that portends a rapid recovery for a sector of the economy that’s been decimated by the public health crisis. Last week, MGM yielded to the inevitable and pushed the release of its James Bond sequel, “No Time to Die,” from April to Oct.
“The Marksman,” a Liam Neeson thriller from Open Road, held onto first place for the second weekend in a row, grossing just over $2 million. The film has grossed $6.1 million after 10 days of release.
That performance allows the movie to retain its box office crown, but that kind of distinction isn’t worth what it was in pre-pandemic times, particularly with movie theaters closed indefinitely in major markets like New York City and Los Angeles.
Indeed, the exhibition landscape is a wasteland and with the vaccine rollout hampered by a lack of, you know, vaccines, help could be in short supply. There’s little that portends a rapid recovery for a sector of the economy that’s been decimated by the public health crisis. Last week, MGM yielded to the inevitable and pushed the release of its James Bond sequel, “No Time to Die,” from April to Oct.
- 1/24/2021
- by Brent Lang
- Variety Film + TV
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