Robin Roberts used to play basketball in college. She says she’s still building muscles while working at “Good Morning America.”
The ABC morning program is many things all at once. It’s a news program. It’s a pillar of the economics of ABC’s parent Walt Disney. And increasingly these days, it is a broader media entity that spans TV and digital and more. “Everything is about the audience and the energy of live,” says Michael Corn, the program’s senior executive broadcast producer. “We’re a live event every morning.”
Roberts has been with the show since 2005, and has pivoted with a bevy of format changes over that period of time. As part of Variety’s cover story this week about the pace of transformation in TV’s morning programs, Roberts agreed to discuss how she keeps pace with new developments. Below, in a lightly edited interview...
The ABC morning program is many things all at once. It’s a news program. It’s a pillar of the economics of ABC’s parent Walt Disney. And increasingly these days, it is a broader media entity that spans TV and digital and more. “Everything is about the audience and the energy of live,” says Michael Corn, the program’s senior executive broadcast producer. “We’re a live event every morning.”
Roberts has been with the show since 2005, and has pivoted with a bevy of format changes over that period of time. As part of Variety’s cover story this week about the pace of transformation in TV’s morning programs, Roberts agreed to discuss how she keeps pace with new developments. Below, in a lightly edited interview...
- 1/29/2020
- by Brian Steinberg
- Variety Film + TV
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