Quibi’s April 6 launch is inching closer, and the mobile short-form streaming service made an aggressive sales pitch Wednesday morning at CES in Las Vegas.
The upcoming platform, created by longtime Hollywood and Silicon Valley power players Jeffrey Katzenberg and Meg Whitman, has raised plenty of eyebrows since its unveiling in 2018, and not just because the streaming service will only work on mobile devices. Episodes of each Quibi series will run under 10 minutes, and the platform, short for “quick bites,” has tapped a dizzying array of high-profile actors, content creators, and major companies to create or invest in the service. Katzenberg and Whitman told CES attendees during a keynote that the service will release roughly 175 series within its first year, which they say would equate to around three hours of new content every day. The service has already attracted $1.4 billion in investments, including from Disney and other studios
While Katzenberg...
The upcoming platform, created by longtime Hollywood and Silicon Valley power players Jeffrey Katzenberg and Meg Whitman, has raised plenty of eyebrows since its unveiling in 2018, and not just because the streaming service will only work on mobile devices. Episodes of each Quibi series will run under 10 minutes, and the platform, short for “quick bites,” has tapped a dizzying array of high-profile actors, content creators, and major companies to create or invest in the service. Katzenberg and Whitman told CES attendees during a keynote that the service will release roughly 175 series within its first year, which they say would equate to around three hours of new content every day. The service has already attracted $1.4 billion in investments, including from Disney and other studios
While Katzenberg...
- 1/8/2020
- by Tyler Hersko and Chris Lindahl
- Indiewire
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