This article originally appeared in If Magazine #148 (Aug-Sept 2012). Since Storm Surfers 3D was released on August 14, it has become the eighth highest grossing local feature documentary of all time.
The tight-knit group behind Storm Surfers saw the production of a 3D feature film as a necessary step in their quest to create a truly international brand and they paid for it, in part, by leveraging the interest of 3D television channel operators.
.The benefit of using television pre-sales to finance the feature and other properties is that it is non-recoupable finance and the producer ends up with a bigger equity position,. said Marcus Gillezeau, who produced the latest chapter in the Storm Surfers franchise with life and business partner Ellenor Cox.
"Television pre-sales are licenses, so they don't take an equity position in the finance package whereas theatrical distributors or sales agents provide a minimum guarantee (Mg) which is recouped in first position.
The tight-knit group behind Storm Surfers saw the production of a 3D feature film as a necessary step in their quest to create a truly international brand and they paid for it, in part, by leveraging the interest of 3D television channel operators.
.The benefit of using television pre-sales to finance the feature and other properties is that it is non-recoupable finance and the producer ends up with a bigger equity position,. said Marcus Gillezeau, who produced the latest chapter in the Storm Surfers franchise with life and business partner Ellenor Cox.
"Television pre-sales are licenses, so they don't take an equity position in the finance package whereas theatrical distributors or sales agents provide a minimum guarantee (Mg) which is recouped in first position.
- 9/25/2012
- by Sandy George
- IF.com.au
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