Born in North Shields near Newcastle Upon Tyne, Graeme was brought up in the UK, New Zealand and Norway. Graeme went to the Kent Institute of Art and Design (KIAD) where he studied graphic design and photography. Graeme established a record label, TV production company and technology company and went on to work on early TV shows, music videos and music releases. in 2015 Graeme Co-Founded Dover Street Entertainment with Kathy A LoPrimo and went on to Produce, Write and Direct. Founder and CEO of Infinite Software developing next generation SaaS / AI technology. Worked in entertainment and technology for over two decades, highlights include developing, producing and managing 4 Grammy winner Sam Smith, producing and directing feature film 'Beyond the Beach - The Hell and the Hope' which had it's World Premiere by invitation at La Biennale 76 (Venice Film Festival) alongside Academy Award winners and producing several new TV series and films and Dover Street Entertainment. Additionally consulted with global brands in an innovation capacity since 1997 for Steve Jobs at Apple, Microsoft, Universal, Warner Brothers, BMW and various nation state projects / technologies and working with Artists including Bare Naked Ladies, Girls Aloud, Sam Smith and many others.