Jordan Lebron Massey
Born Jordan Lebron Massey/Brandon K. Massey , Jordan was raised as a
military brat, with his family eventually settling in Toronto,Ontario .
Ironically, as a kid he wasn't particularly interested in singing. Only
after continuous encouragement from his mother, and drawing on his
grandmother's example as a devoted church choir member, Jordan entered
a local talent show at 13 years old. He won that competition and
several more, eventually amassing 19 trophies. At 14, Jordan crossed
paths with producer Troy Taylor, who's worked with everyone from Boyz
II Men to Lionel Richie, and Taylor immediately recognized Jordan's
talent. In June 2010, Jordan added the philanthropic organization
Jordan For Peace to his repertoire, launching the charity with
community activist Noonie Ward in Chicago's crime-ridden Southside
before bringing his message IIIto his native Petersburg. The
youth-centered organization, which attracted 500 kids at its opening
event, travels to different cities speaking to teens about the dangers
of violence and life's positive opportunities. Jordan for Peace is
scheduled to visit several more cities across America this year,
including Washington D.C., Atlanta, and Baltimore.