![Image](https://m.media-amazon.com/images/M/MV5BM2U1OWY3ZGUtYmIzMi00MDI5LTg1ZTUtNjc3NWY2NjBmYjVjXkEyXkFqcGdeQXVyMTE0MzQwMjgz._V1_QL75_UX500_CR0,0,500,281_.jpg)
In August, Starz lost “The Continental,” the upcoming prequel series based on the “John Wick” action franchise. Instead, it will go to Peacock — even though the premium cable network and the franchise share the same corporate parent in Lionsgate. At the Rbc Media Conference Tuesday, Starz CEO Jeff Hirsh on Tuesday shed some light on the move.
Hirsh said that the show “really doesn’t fit our two core demos,” which include African American audiences enamored with the “Power” universe and women who have helped make “Outlander” a hit. And though he said “The Continental” could have been “a great success” for Starz, Lionsgate is in the midst of trying to separate from Starz and prove that both sides of the business can get the best bang for their buck.
“We felt in terms of maximizing shareholder value, it probably would be better for the organization if they took it...
Hirsh said that the show “really doesn’t fit our two core demos,” which include African American audiences enamored with the “Power” universe and women who have helped make “Outlander” a hit. And though he said “The Continental” could have been “a great success” for Starz, Lionsgate is in the midst of trying to separate from Starz and prove that both sides of the business can get the best bang for their buck.
“We felt in terms of maximizing shareholder value, it probably would be better for the organization if they took it...
- 11/15/2022
- by Brian Welk
- Indiewire
![La La Anthony](https://m.media-amazon.com/images/M/MV5BNTA1MDA3NTUxM15BMl5BanBnXkFtZTcwMzU5Njc4OQ@@._V1_QL75_UY207_CR4,0,140,207_.jpg)
![La La Anthony](https://m.media-amazon.com/images/M/MV5BNTA1MDA3NTUxM15BMl5BanBnXkFtZTcwMzU5Njc4OQ@@._V1_QL75_UY207_CR4,0,140,207_.jpg)
Black Mafia Family now has two hip hop legends on board
Snoop Dogg has joined the Curtis '50 Cent’ Jackson executive produced Starz drama. The chart topping rapper and Dolemite Is My Name star will have a spiritually themed recurring role on the Detroit-set series. In a Power reunion of sorts, La La Anthony has also been added to the cast of Bmf as has Empire alum Serayah. Both actresses will have recurring guest roles on the show produced by 50’s G-Unit Film and Television in league with Lionsgate TV for Starz. – check out their character descriptions below.
As well as their mutual work on the Courtney Kemp-created Power and now Bfm, 50 Cent and Anthony have teamed up for the soap Intercepted, which is currently in development at Starz.
As a part of the overall deal that 50 inked with the Jeff Hirsh-run Starz back in 2018, the long burgeoning Bfm...
Snoop Dogg has joined the Curtis '50 Cent’ Jackson executive produced Starz drama. The chart topping rapper and Dolemite Is My Name star will have a spiritually themed recurring role on the Detroit-set series. In a Power reunion of sorts, La La Anthony has also been added to the cast of Bmf as has Empire alum Serayah. Both actresses will have recurring guest roles on the show produced by 50’s G-Unit Film and Television in league with Lionsgate TV for Starz. – check out their character descriptions below.
As well as their mutual work on the Courtney Kemp-created Power and now Bfm, 50 Cent and Anthony have teamed up for the soap Intercepted, which is currently in development at Starz.
As a part of the overall deal that 50 inked with the Jeff Hirsh-run Starz back in 2018, the long burgeoning Bfm...
- 3/11/2021
- by Dominic Patten
- Deadline Film + TV
![Omari Hardwick in Power (2014)](https://m.media-amazon.com/images/M/MV5BMTg0NDMyMzEzOF5BMl5BanBnXkFtZTgwNTIzODQxMjI@._V1_QL75_UX140_CR0,1,140,207_.jpg)
![Omari Hardwick in Power (2014)](https://m.media-amazon.com/images/M/MV5BMTg0NDMyMzEzOF5BMl5BanBnXkFtZTgwNTIzODQxMjI@._V1_QL75_UX140_CR0,1,140,207_.jpg)
As weeks look to turn into months of lockdown around the world due to the coronavirus pandemic, Starz is seeing a surge of sign-ups to its digital platforms and more as viewers seek more Power and Outlander.
Data reveals a 45% jump in audience on the Starz App in the March 14-23 period compared to the 10 days before. On linear TV, the March 22 “Better To Marry Than Burn” episode of Outlander hit a Season 5 high with 12% rise in viewers over the previous week to 823,000 tuning in.
More from DeadlineAT&t Offers Subscribers Free HBO, Premium Content Through AprilWarnerMedia Commits $100 Million To Fund For Idled Production CrewsHBO Delays Production On 'Succession' & 'Barry' Amid Coronavirus Crisis, Writing May Continue
However, in this time of sequestered households, it is the Starz App that is proving a magnet of sorts.
A pioneer of sorts among networks and long established as allowing subscribers an early offering...
Data reveals a 45% jump in audience on the Starz App in the March 14-23 period compared to the 10 days before. On linear TV, the March 22 “Better To Marry Than Burn” episode of Outlander hit a Season 5 high with 12% rise in viewers over the previous week to 823,000 tuning in.
More from DeadlineAT&t Offers Subscribers Free HBO, Premium Content Through AprilWarnerMedia Commits $100 Million To Fund For Idled Production CrewsHBO Delays Production On 'Succession' & 'Barry' Amid Coronavirus Crisis, Writing May Continue
However, in this time of sequestered households, it is the Starz App that is proving a magnet of sorts.
A pioneer of sorts among networks and long established as allowing subscribers an early offering...
- 3/27/2020
- by Dominic Patten
- Deadline Film + TV
IMDb.com, Inc. takes no responsibility for the content or accuracy of the above news articles, Tweets, or blog posts. This content is published for the entertainment of our users only. The news articles, Tweets, and blog posts do not represent IMDb's opinions nor can we guarantee that the reporting therein is completely factual. Please visit the source responsible for the item in question to report any concerns you may have regarding content or accuracy.