No wonder some hotels are already sold out of rooms for SXSW 2012. The 2011 fest saw a 20 percent jump in hotel room nights (47,500 nights, and that doesn't include couch-surfing).
Mayor Lee Leffingwell and Councilmember Mike Martinez were present on Tuesday as SXSW and Greyhill Advisors announced the details of the fifth consecutive study quantifying the dollar value of the music, film and interactive conferences, trade shows and festival. This year's magic number is $167.8 million of economic impact, which includes $44 million that SXSW contributes to the Austin economy during the non-fest portion of the calendar year. The study only includes those events "sanctioned" by SXSW.
There’s been a steady increase in the millions of dollars that flood the city for the nine-day trio of events. While SXSW is 25 years old, the study has only been done since 2007, when $95 million flooded the city. In 2010 that jumped to $113 million. You can read full...
Mayor Lee Leffingwell and Councilmember Mike Martinez were present on Tuesday as SXSW and Greyhill Advisors announced the details of the fifth consecutive study quantifying the dollar value of the music, film and interactive conferences, trade shows and festival. This year's magic number is $167.8 million of economic impact, which includes $44 million that SXSW contributes to the Austin economy during the non-fest portion of the calendar year. The study only includes those events "sanctioned" by SXSW.
There’s been a steady increase in the millions of dollars that flood the city for the nine-day trio of events. While SXSW is 25 years old, the study has only been done since 2007, when $95 million flooded the city. In 2010 that jumped to $113 million. You can read full...
- 8/24/2011
- by Jenn Brown
- Slackerwood
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