The CrowdOptic app for iPhone overlays statistics in real-time, enhancing performers, players, and songs.
Imagine watching a basketball game and seeing all of the vital statistics surround your favorite player without taking your eye off the game. CrowdOptic aims to visually enhance the event experience through a heads-up display on an iPhone. Instead of marketing to consumers, however, CrowdOptic is able to charge event organizers, sports managers, and advertisers a (sizable) premium for hyper-detailed analytics of knowing which performers are most popular and when. While the app itself is certainly a step forward, what it represents is the next stage in the event experience.
Clever readers may know that commercial optical recognition, such as Google Goggle's, hasn't advanced to the point where users can snap a picture to identify a person, let alone a moving target. CrowdOptic works by sensing the iPhone's Gps location, compass heading, and time of day...
Imagine watching a basketball game and seeing all of the vital statistics surround your favorite player without taking your eye off the game. CrowdOptic aims to visually enhance the event experience through a heads-up display on an iPhone. Instead of marketing to consumers, however, CrowdOptic is able to charge event organizers, sports managers, and advertisers a (sizable) premium for hyper-detailed analytics of knowing which performers are most popular and when. While the app itself is certainly a step forward, what it represents is the next stage in the event experience.
Clever readers may know that commercial optical recognition, such as Google Goggle's, hasn't advanced to the point where users can snap a picture to identify a person, let alone a moving target. CrowdOptic works by sensing the iPhone's Gps location, compass heading, and time of day...
- 5/11/2011
- by Gregory Ferenstein
- Fast Company
Facebook's the subject of Jason Calacanis' wrath at the moment. The tech pundit and occasional prankster (fake iPad review, anyone?) says he just fired off a heated email to Facebook's execs, and promoted it with a widely publicized blog, alleging it's possible to "force join" someone to a pedophile support group. It's a hoax.
Here's the letter Calacanis says he sent to Mark Zuckerberg and Sheryl Sandberg early this morning:
Team Facebook,
Seems as if anyone can add anyone to a Facebook Group.
There is no “opt in.”
In this case someone added Mike Arrington and I to the “Nabla” groupon Facebook. I know I’m not a member of Nambla, and I’m going to guess that Mike isn’t either.
That's the heated bit, augmented by a comment saying that he's now a member of a group that's "very bad"—the North American Man/Boy Love Association--without being asked to join,...
Here's the letter Calacanis says he sent to Mark Zuckerberg and Sheryl Sandberg early this morning:
Team Facebook,
Seems as if anyone can add anyone to a Facebook Group.
There is no “opt in.”
In this case someone added Mike Arrington and I to the “Nabla” groupon Facebook. I know I’m not a member of Nambla, and I’m going to guess that Mike isn’t either.
That's the heated bit, augmented by a comment saying that he's now a member of a group that's "very bad"—the North American Man/Boy Love Association--without being asked to join,...
- 10/7/2010
- by Kit Eaton
- Fast Company
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