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When young Saudi Arabian director Moe Alatawi was growing up, cinema was banned in his country. This adds special significance to the fact that on Feb. 15 his first feature, the desert epic “Within Sand,” will be opening wide in Saudi theaters.
The sumptuously shot drama — inspired by the true story of a 23-year-old tobacco merchant named Snam who is ambushed by thieves in the desert and left fend for himself with only a dagger while being tracked by a wolf – is being released by Front Row Filmed Entertainment after it scored the jury prize at Saudi’s Red Sea Film Festival in 2022.
“Within Sand,” which features an all-Saudi cast led by Ra’ed Alshammari, Adwa Fahd, Muhand Alsaleh, Fatima Alsharif and Obaid Alwadaani – plus a real-life wolf – is the first homegrown production to shoot in the unique landscapes of Neom, the futuristic megacity in-the-making situated along the Red Sea coast in Tabuk,...
The sumptuously shot drama — inspired by the true story of a 23-year-old tobacco merchant named Snam who is ambushed by thieves in the desert and left fend for himself with only a dagger while being tracked by a wolf – is being released by Front Row Filmed Entertainment after it scored the jury prize at Saudi’s Red Sea Film Festival in 2022.
“Within Sand,” which features an all-Saudi cast led by Ra’ed Alshammari, Adwa Fahd, Muhand Alsaleh, Fatima Alsharif and Obaid Alwadaani – plus a real-life wolf – is the first homegrown production to shoot in the unique landscapes of Neom, the futuristic megacity in-the-making situated along the Red Sea coast in Tabuk,...
- 2/7/2024
- by Nick Vivarelli
- Variety Film + TV
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Middle East and North Africa-focused distributor Front Row Filmed Entertainment and Saudi Arabia-based producer Al Sarid Films have launched the trailer for the Saudi Arabian epic Within Sand, the first Saudi film to be shot in Neom, the region of the country set to be home to a proposed $500 billion megacity.
The film is set to be released wide across Saudi cinemas on Nov. 9 via Front Row Arabia, the joint venture between Front Row Filmed Entertainment and leading Saudi exhibitor Muvi Cinemas, and later around the Middle East. At the start of 2023, Front Row Arabia scored a major hit with the Saudi family comedy Sattar, which became the biggest local film of all time.
Backed by the Saudi Film Commission, Neom and Riyadh-based production company AlSarid Films, Within Sand is written and directed by first-time filmmaker Moe Alatawi and produced by Reem Alatawi and Jana Dahlawi.
It features an all-Saudi cast led by Ra’ed Alshammari,...
The film is set to be released wide across Saudi cinemas on Nov. 9 via Front Row Arabia, the joint venture between Front Row Filmed Entertainment and leading Saudi exhibitor Muvi Cinemas, and later around the Middle East. At the start of 2023, Front Row Arabia scored a major hit with the Saudi family comedy Sattar, which became the biggest local film of all time.
Backed by the Saudi Film Commission, Neom and Riyadh-based production company AlSarid Films, Within Sand is written and directed by first-time filmmaker Moe Alatawi and produced by Reem Alatawi and Jana Dahlawi.
It features an all-Saudi cast led by Ra’ed Alshammari,...
- 10/10/2023
- by Alex Ritman
- The Hollywood Reporter - Movie News
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Dubai-based distributor Front Row Filmed Entertainment has acquired all Mena rights for the Saudi Arabian drama Within Sand, which was the Jury Prize winner at the second Red Sea International Film Festival earlier this month.
Front Row will release the film theatrically in Saudi Arabia in the first quarter of 2023 under the Front Row Arabia label, its joint venture with leading local exhibitor Muvi Cinemas.
The sumptuously shot, desert epic revolves around a young tobacco merchant who breaks away from his trading convoy to get home quickly to his village, where his wife is about to have their first child.
Travelling alone, he’s ambushed by thieves who leave him for dead. His journey becomes a quest to survive in the wilderness with the added threat of a wolf dogging his footsteps.
The drama is Saudi filmmaker Moe Alatawi’s debut feature and features an all-Saudi cast led by Ra’ed Alshammari,...
Front Row will release the film theatrically in Saudi Arabia in the first quarter of 2023 under the Front Row Arabia label, its joint venture with leading local exhibitor Muvi Cinemas.
The sumptuously shot, desert epic revolves around a young tobacco merchant who breaks away from his trading convoy to get home quickly to his village, where his wife is about to have their first child.
Travelling alone, he’s ambushed by thieves who leave him for dead. His journey becomes a quest to survive in the wilderness with the added threat of a wolf dogging his footsteps.
The drama is Saudi filmmaker Moe Alatawi’s debut feature and features an all-Saudi cast led by Ra’ed Alshammari,...
- 12/21/2022
- by Melanie Goodfellow
- Deadline Film + TV
![Image](https://m.media-amazon.com/images/M/MV5BMmIwN2Y0ZTYtYjJiNy00ODM1LThmMmYtZWViNmY2ZDdjNWJhXkEyXkFqcGdeQXVyMTE0MzQwMjgz._V1_QL75_UX140_CR0,0,140,140_.jpg)
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Front Row Filmed Entertainment, the Dubai-based distributor, has secured all Middle East and North African rights to Saudi Arabian feature Within Sand.
The feature from director Moe Alatawi recently had its world premiere at Saudi’s Red Sea Film Festival, where it won the jury prize, and marks the second Saudi film Front Row is distributing from the festival — which ran Dec. 1-10 — after recently picking up Abdullah Al Arak’s Sattar, produced by local powerhouse Telfaz11. Within Sand also marks the first Saudi film to be shot in Neom, the much-hyped mega-city currently being constructed in the northwest of the country.
Backed by the Saudi Film Commission, Neom- and Riyadh-based production company Alsarid Films, Within Sand tells the story of Snam, a 23-year-old tobacco merchant who breaks away from his trading convoy in order to get home quickly to his village, where...
Front Row Filmed Entertainment, the Dubai-based distributor, has secured all Middle East and North African rights to Saudi Arabian feature Within Sand.
The feature from director Moe Alatawi recently had its world premiere at Saudi’s Red Sea Film Festival, where it won the jury prize, and marks the second Saudi film Front Row is distributing from the festival — which ran Dec. 1-10 — after recently picking up Abdullah Al Arak’s Sattar, produced by local powerhouse Telfaz11. Within Sand also marks the first Saudi film to be shot in Neom, the much-hyped mega-city currently being constructed in the northwest of the country.
Backed by the Saudi Film Commission, Neom- and Riyadh-based production company Alsarid Films, Within Sand tells the story of Snam, a 23-year-old tobacco merchant who breaks away from his trading convoy in order to get home quickly to his village, where...
- 12/21/2022
- by Alex Ritman
- The Hollywood Reporter - Movie News
![Image](https://m.media-amazon.com/images/M/MV5BZWYyNDdiODQtNDlhNi00YmVlLWI4OTctMmFkOWYyMDliYmNhXkEyXkFqcGdeQXVyMTE0MzQwMjgz._V1_QL75_UX500_CR0,0,500,281_.jpg)
The Saudi Film Commission (Sfc) has announced that four feature film project that are winners of its Daw Film Competition to discover new local talent and champion the next generation of filmmakers have finished principal photography.
These works, which are likely to surface on the festival circuit, are a tangible sign that Saudi Arabia’s nascent local industry is fostering local films with potential to travel as well as to play for local audiences.
The films are:
“Within Sand,” a first work by Moe Alatawi inspired by the true story of a 23-year-old tobacco merchant ambushed by thieves in the desert who leave him to fend for himself with only a dagger. The film, produced by Reem Alatawi and Riyadh-based Alsarid Films, features an all-Saudi cast, while 70 of its film crew hails from Saudi Arabia. This is the first homegrown production to shoot in the unique landscapes of Neom, the...
These works, which are likely to surface on the festival circuit, are a tangible sign that Saudi Arabia’s nascent local industry is fostering local films with potential to travel as well as to play for local audiences.
The films are:
“Within Sand,” a first work by Moe Alatawi inspired by the true story of a 23-year-old tobacco merchant ambushed by thieves in the desert who leave him to fend for himself with only a dagger. The film, produced by Reem Alatawi and Riyadh-based Alsarid Films, features an all-Saudi cast, while 70 of its film crew hails from Saudi Arabia. This is the first homegrown production to shoot in the unique landscapes of Neom, the...
- 9/6/2022
- by Nick Vivarelli
- Variety Film + TV
![Image](https://m.media-amazon.com/images/M/MV5BMGQ5Y2QxODUtMmE2OS00YzgzLWEyN2UtZDQxN2I4MmJmOWE5XkEyXkFqcGdeQXVyMTE0MzQwMjgz._V1_QL75_UY281_CR31,0,500,281_.jpg)
As Saudi Arabia diversifies from an oil-based economy, the kingdom is pinning a significant portion of its hopes of becoming a major media industry hub on Neom, a futuristic megacity in-the-making.
It is where the $100 million seventh century actioner “Desert Warrior,” featuring an all-star international cast led by “Captain America” star Anthony Mackie, is currently shooting.
Situated along the kingdom’s Red Sea coast in Tabuk, in the northwest of the kingdom, Neom is a sprawling area roughly the size of Belgium that besides coral reefs and heritage sites, also comprises mountains and generally has a cooler temperature than most of the region.
Bankrolled by Saudi-owned Mbc Group, “Desert Warrior” — which stars Saudi-British actor Aiysha Hart (“Mogul Mowgli”) alongside Mackie and is being directed by Rupert Wyatt (“Rise of the Planet of the Apes”) and produced by Jeremy Bolt (“Resident Evil”) — is the biggest Hollywood-style tentpole ever shot entirely in the Arab world.
It is where the $100 million seventh century actioner “Desert Warrior,” featuring an all-star international cast led by “Captain America” star Anthony Mackie, is currently shooting.
Situated along the kingdom’s Red Sea coast in Tabuk, in the northwest of the kingdom, Neom is a sprawling area roughly the size of Belgium that besides coral reefs and heritage sites, also comprises mountains and generally has a cooler temperature than most of the region.
Bankrolled by Saudi-owned Mbc Group, “Desert Warrior” — which stars Saudi-British actor Aiysha Hart (“Mogul Mowgli”) alongside Mackie and is being directed by Rupert Wyatt (“Rise of the Planet of the Apes”) and produced by Jeremy Bolt (“Resident Evil”) — is the biggest Hollywood-style tentpole ever shot entirely in the Arab world.
- 12/9/2021
- by Nick Vivarelli
- Variety Film + TV
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