Serino Coyne, the live entertainment advertising and marketing agency with a roster of major Broadway clients including Wicked, Dear Evan Hansen, Ain’t Too Proud and The Tony Awards, today named managing director Matt Upshaw as the agency’s new Chief Executive Officer.
Upshaw will assume the CEO role effective November 17, as current CEO Angelo Desimini joins Disney Theatrical Group as Vice President, Marketing, Publicity, Sales, and Education. Dtg has been a Serino Coyne client for over 20 years.
“Over the last decade, I’ve been so proud to work with our esteemed clients, an unparalleled group behind some of the world’s most successful live entertainment productions and attractions,” Upshaw said. “I couldn’t be more excited to continue that collaboration in the role of CEO.”
Serino Coyne is part of Omnicom Group Inc., and Upshaw will report to James Fenton, CEO of The Omnicom Advertising Collective. He’ll continue...
Upshaw will assume the CEO role effective November 17, as current CEO Angelo Desimini joins Disney Theatrical Group as Vice President, Marketing, Publicity, Sales, and Education. Dtg has been a Serino Coyne client for over 20 years.
“Over the last decade, I’ve been so proud to work with our esteemed clients, an unparalleled group behind some of the world’s most successful live entertainment productions and attractions,” Upshaw said. “I couldn’t be more excited to continue that collaboration in the role of CEO.”
Serino Coyne is part of Omnicom Group Inc., and Upshaw will report to James Fenton, CEO of The Omnicom Advertising Collective. He’ll continue...
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- Deadline Film + TV
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