Belvedere Vodka has announced a collaboration with new James Bond movie Spectre.
The company will release two limited edition bottles in celebration of the company's partnership with the upcoming film.
Belvedere's Silver Sabre bottles will also feature a new 007 twist as part of the campaign, which will be launched in February 2015.
Professor James Chapman, author of the cultural history of James Bond Licence to Thrill, said: "Bond's drinking habits have always been a central aspect of the James Bond lifestyle.
"Fleming's Bond famously invented the 'Vesper' martini in Casino Royale, and the vodka martini was there for special occasions such as his dinner at M's club Blades (Moonraker) and his sumptuous dinner with American millionaire Mr Du Pont (Goldfinger). And of course, a world-class super villain such as Dr No would not dream of serving anything else.
Spectre: First look pictures as Bond movie films in Central London
Judi Dench...
The company will release two limited edition bottles in celebration of the company's partnership with the upcoming film.
Belvedere's Silver Sabre bottles will also feature a new 007 twist as part of the campaign, which will be launched in February 2015.
Professor James Chapman, author of the cultural history of James Bond Licence to Thrill, said: "Bond's drinking habits have always been a central aspect of the James Bond lifestyle.
"Fleming's Bond famously invented the 'Vesper' martini in Casino Royale, and the vodka martini was there for special occasions such as his dinner at M's club Blades (Moonraker) and his sumptuous dinner with American millionaire Mr Du Pont (Goldfinger). And of course, a world-class super villain such as Dr No would not dream of serving anything else.
Spectre: First look pictures as Bond movie films in Central London
Judi Dench...
- 12/16/2014
- Digital Spy
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