Misty and Jessie each declare Princess Festival Day to be officially open, much to dismay of their companions. Misty is on a shopping spree and forces Ash, Brock and Pikachu to carry the clothes she is purchasing. While Misty is eating desserts, she points to a billboard containing two posters. Ash assumes that she is pointing to the one containing a film star, but instead she is pointing to the one for a discount sale. Jessie is trying on different sets of clothes which bores James. She then states she also purchased gifts for their boss Giovanni in hopes that he will overlook their failed attempts at capturing Pikachu. They encounter a Lickitung, who then uses its tongue to gobble up the purchases intended for their boss. Jessie retaliates by sending out Arbok, but before it can attack, Lickitung paralyzes it with lick, and it goes down with one hit. Angered by her Pokemon's defeat, Jessie throws a Pokeball at it. James and Meowth are surprised by how she easily captured the Lickitung and they leave the park to go on another shopping spree. Misty and Jessie are both fighting over a dress. Their fight stops when they encounter another shopper who claims the dress for herself. They listen to an announcement coming from the intercom of the store. They are notified that the winner of the Queen of the Princess Festival contest will receive two prizes(a collection of Pokémon Princess Dolls and a photo of movie star Fiorella Cappuccino). Jessie and Misty are prompted to enter the contest to claim the Princess Dolls. While at the competition, Misty and Jessie are both dressed in kimonos, as well as other girls. They are shocked to learn that the contest is a battle tournament rather than a regular beauty contest. Misty begs Ash and Brock to let her borrow each of their Pokémon. They are reluctant at first, but when she explains her reason, they eventually change their minds. The contest begins with Misty and Jessie going up against random opponents and beating them in the process. They eventually go up against other in the final round. Jessie, remembering the Lickitung she captured earlier, sends it out to finish off Pikachu, who is easily defeated by its lick. Bulbasaur and Vulpix meet the same fate. Misty is almost on the verge of losing the tournament, until she decides to send out Staryu. Instead, Psyduck calls itself out, causing her to grieve. She believes she will lose with Psyduck being unreliable, But as Lickitung using its tongue to paralyze it, it instead gives it a headache, which energizes its psychic powers. It uses confusion on Lickitung, causing to roll away in a backwards position into Team Rocket, blasting them off from the tournament. By default, Misty wins the contest as well as the doll collection. She then mails her newly won doll collection to the Cerulean City Gym using Pidgeot Express. The episode ends with Jessie sobbing over her loss. In an attempt to cheer her up, James, Meowth, and each of their Pokémon dress themselves up as dolls. After seeing how willingly they were to please her, she decides to join in with them. I kinda liked this episode. Some people say it was too feminist, but I liked it because it shows that it's not all about the guys. It also shows that girls can be confident without giving up their femininity in the process. One thing that bugged me about this episode is that it was broadcast as the Season 2 premiere episode when really it should have been aired as a Season 1 episode seeing it that it takes place before So Near, Yet So Farfetch'd as Misty's Togepi is nowhere to be seen. Other than that, it was an OK episode.
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