The Wonder Years (2021–2023)
Who is the target?
24 September 2021
Nostalgia TV shows use timeframes targeting an audience when they were children. The original Wonder Years came out in the '80s and showed the 60s - going after 30 somethings; the same target as Happy Days (70s/50s) and The 70s Show (90s/70s). The furthest afield was the Waltons (70s/30s) that went after 50-ishes. The new "The Wonder Years" takes place over 50 years ago. The series writer was not yet born. The name implies a nostalgia show, but the target market would be septuagenarians. The more likely answer is the show is not nostalgia, but creative fiction using a spot in time - which is common in storytelling. If so, they could have picked a better name.
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