Has the most watched series finale in Disney Channel history.
Some of the spells are created by using the names of the producers. (E.g. Murrieta Animata is Peter Murrieta, executive producer.)
Despite the Russo family's mixed ethnicities of Mexican and Italian, Selena Gomez (Alex) in real life is the only actor to have both ethnicities, whereas Jake T. Austin (Max) is Puerto Rican, Polish and Argentine, David Henrie (Justin) and David DeLuise (Jerry) are Italian while Maria Canals-Barrera (Theresa) is Cuban.
The show was originally called "The Amazing Hannigans." It was changed to "The Amazing O'Malleys," then it was changed to "Wizards of Waverly Place," then to "Disney's Wizards," and finally back to "Wizards of Waverly Place."
As of 2012, Disney's most successful and longest-running TV Series (surpassing That's So Raven (2003)) with 106 episodes over four seasons.