Max "Adlersson" Herzberg, 20 years of age, from Dresden decided not to spend his life working. Ever since, he reviews knives and other products, unboxes limited fan editions of mainly ...
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Max "Adlersson" Herzberg, 20 years of age, from Dresden decided not to spend his life working. Ever since, he reviews knives and other products, unboxes limited fan editions of mainly gangsta rap albums, gives talks about himself, drinks, swears and bawls in town, humiliates others, cracks borderline jokes and crosses every boundary he sees - Max is a YouTube creator and makes a decent living off of it. Most of Max's friends have their own channels on YouTube, some even quite successfully. Max and his gang are dubious role models but without a doubt, they are celebrities of their generation having more than 300.000 active fans. Is Max a violence-glorifying influencer with far-right tendencies or a usual adolescent, just trying to find himself and happens to be born into a time where the lines between private life and public self-display are blurring? He might be both, possibly without being overly aware of it. LORD OF THE TOYS follows him and his gang over the course of one summer and...
A Groundbreaking Triumph of Documentary Filmmaking
Playing off the tradition of observational documentary, Lord of the Toys takes the form to a new level. Unprecedented access to the characters combined with the wonderfully expressive cinematography and editing results in such a well constructed film that at times it feels almost scripted. The issue of giving problematic figures a platform is a current issue and this film solves that problem by focusing on the emotions between the moments and not letting the inflammatory content they promote take centre stage. Overall a brilliant, affecting film that brings you closer to understanding the people behind the actions and ultimately expresses our shared humanity.
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