GOING TO THE STORE is an experimental 'hybrid' documentary capturing how it feels to move through Middle-America's consumer spaces. Gas stations. Strip malls. Fast food restaurants. Spaces to pass by and pass through, unremarkably. GOING TO THE STORE turns that movement on its head as it follows two Midwesterners on a surreal, panoramic tour into the prepackaged environment they inhabit, one Big Gulp and bag of Sunchips at a time.