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Title: The Morning Show (2019– )
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Learn about Jennifer Aniston and Reese Witherspoon's unpredictable and powerful lead characters on "The Morning Show," Apple TV+'s new drama series.
An inside look at the lives of the people who help America wake up in the morning, exploring the unique challenges faced by the men and women who carry out this daily televised ritual.
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The new Apple TV+ "The Morning Show" is a well produced and well acted made up portrayal of Matt Lauer and the NBC debacle of The Today Show. Definitely worth watching.
The format on how Apple is rolling it out is, on the other hand, is not so worthy. Releasing only the first 3 episodes, in an attempt to get the viewer hooked, and then releasing an episode once a week for the next 7 weeks is a terrible idea. Netflix set the standard with releasing full seasons all at once and that's what viewers expect. My prediction is that Apple's attempt at trying to reset the Netflix bar by releasing a single episode on a weekly basis, similar to regular TV, is going to be a dismal failure. Apple will be forced to raise their monthly subscription price, similar to Netflix's, and release their well-produced content in a manner subscription viewers have come to expect.
Overall, good show TERRIBLE release format.