#WeRideWhy? ()

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#WeRideWhy, Directed by Greg Roth and Jason Tang, is inspired by a poem written by Greg Roth and titled, #WeRideWhy. The project tells the story of Greg Roth (who at age ten lost his mother to cancer) and hundreds of others like him who... See more »


Photos and Videos


Self - Cyclist / Narrator / Interviewer
Ashley Berg ...
Self - Mother
Piper ...
Self - Ashley's Daughter
Jenny George ...
Self - Mother
Atticus ...
Self - Jenny's Son
Judy Roth ...
Self - Greg Roth's Mother
Michael A. Wansley ...
Bubba Jones ...
Self - Greg's Interviewer
John Roth ...
Self - Greg Roth's Brother
Robert Roth ...
Self - Greg Roth's Brother
Dave Richter ...
Self - Cycling Trainer
Todd Harriott ...
Self - Cycling Trainer
Amy Furguson ...
Self - Mother
Rest of cast listed alphabetically:
Lindsay Bert ...
Self / Team #WeRideWhy - zulily
Michael Crkon ...
Self / Team #WeRideWhy - zulily
Dan De Young ...
Self / Team #WeRideWhy - zulily
John Delgado ...
Self / Team #WeRideWhy - zulily
Maria Dellett ...
Self / Team #WeRideWhy - zulily
Stephen Fisher ...
Self / Team #WeRideWhy - zulily
Marshall Fong ...
Self / Team #WeRideWhy - zulily
Marshall Miller ...
Self / Team #WeRideWhy - zulily
Mats Myberg ...
Self / Team #WeRideWhy - zulily
Martin Turek ...
Self / Team #WeRideWhy - zulily
Bennett White ...
Self - Cyclist / Cancer Patient
Chris Willson ...
Self / Team #WeRideWhy - zulily

Directed by

Greg Roth

Written by

Madison Joslyn ... (story editor)
Christine Mitchell ... (writer)
Greg Roth ... (creator) (creator)

Produced by

Jason Tang ... co-producer

Music by

Andrew Joslyn ... (original score music)

Cinematography by

Jason Tang ... director of cinematography

Film Editing by

Greg Roth ... co-editor
Jason Tang ... lead editor

Art Direction by

Greg Roth ... creative director
Jason Tang

Production Management

Lizzy O'Lauphlin ... production supervisor

Second Unit Director or Assistant Director

Jason Tang ... assistant director
Chris Willson ... second assistant director

Sound Department

Bubba Jones ... sound mixer

Camera and Electrical Department

Alex Crick ... camera operator
Piper ... camera operator
Jeremy Rice ... camera operator
Greg Roth ... camera operator
Morgen Schuler ... camera operator
Chris Willson ... camera operator

Music Department

Andrew Joslyn ... composer: theme music / music supervisor

Additional Crew

Gary Winberg ... techical advisor

Production Companies




Special Effects


Other Companies



Plot Summary

#WeRideWhy, Directed by Greg Roth and Jason Tang, is inspired by a poem written by Greg Roth and titled, #WeRideWhy. The project tells the story of Greg Roth (who at age ten lost his mother to cancer) and hundreds of others like him who cycle in dedication to loved ones lost, or who are currently suffering from cancer. The project celebrates Seattle's diverse cycling culture, unique music scene and cancer fighting / surviving community. Filmed all over the greater Puget sound region, the film will feature Jenny George, and Ashley Berg. Both have something very deep in common. Their lives have been negatively impacted by cancer. Jenny was told at the age of 14 that she had terminal cancer and had weeks to live. If she did live, she was told that she would never have children. Not only did she live but she raised a wonderful son, who is currently a DJ at Seattle's KEXP. Jenny helps others fight through her foundation, "Dancing on The Valentine." The threat of her cancer returning always looms. The trauma never goes away. Ashley Berg has Stage 4 Cancer. She is fighting the good fight and doing everything she can do to survive for her daughter Piper who is 11 years old...The same age Greg was when he lost his mother to bone cancer. Greg, Jenny, Ashley and Piper's stories converge as Greg decides to dedicate his ride to honor his mother, Judy, Jenny, Ashley and Piper. The bond between mother and daughter and mother and son is core to the story. The film will cover the span of a year as Greg prepares for the 2017 cycling season, builds a team to ride in Fred Hutch / Obliteride, a cycling event to raise money for cancer research. The 12 person team rode along with hundreds of others rode 100 miles for those they loved and lost to cancer. The film explores the the isolation, pain, hope and healing of those who suffer from cancer, and those that are impacted, share their stories. The film culminates with a celebration and reaffirmation of life, as well as the celebration at the completion of the 100 mile ride. What is it that drives Greg and thousands of others to ride, walk or run to raise money to find a cure? The story explores all of that. The entire documentary will be completed for a theatrical release at SIFF (Seattle International Film Festival) in May 2021. The movie will be released at Cycling and general documentary film festivals, in addition to private screenings and showing locally, regionally and nationally.

Plot Keywords
Taglines The agony of the climb and the thrill of the descent See more »
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Additional Details

Official Sites
Sound Mix
Filming Locations

Box Office

Budget $20,000 (estimated)

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