Caleb Landry Jones: Red Welby
Mildred Hayes : [walking into his office] You Red Welby?
Red Welby : Yes, ma'am. How may I help you?
Mildred Hayes : I heard there's three billboards out on Drinkwater Road. You're in charge of renting them out, that right?
Red Welby : I didn't know we had any billboards out on Drinkwater. Where is Drinkwater Road?
Mildred Hayes : It's a road out past the Sizemore turn-off. Nobody uses it since the freeway got put in.
Red Welby : You are right. Got three billboards out there. Nobody's put nothing up out there since 1986. That was 'Huggies'.
Mildred Hayes : How much to rent out all three of 'em the year?
Red Welby : A year? You wanna pay for three billboards on a road no-one goes down unless they got lost or they're retards, for a year?
Mildred Hayes : Quick, ain't ya, Welby?
Red Welby : Well, since what I say goes these days down at the Ebbing Advertising Desk, I'm gonna strike you a real good deal on those billboards. Now, what was it you said your name was, Mrs?
Mildred Hayes : What's the law on what you can and cannot say on a billboard? I assume it's ya can't say nothing defamatory, and ya can't say, 'Fuck' 'Piss' or 'Cunt'. That right?
Red Welby : Uh... Or... anus.
Mildred Hayes : Well, I think I'll be alright then. Here's 5,000 for the first month.