When making a movie, especially a horror movie, it is vital to introduce and differentiate your characters right away. If you have 8 different characters who all look, sound, talk, act, and dress alike, it's virtually impossible to gain a connection to them, especially when you introduce them all at the same time. There is a reason so many horror movies use certain tropes and stereotypes. The jock, stoner, permiscuous girl, nerd, token black guy, virgin, etc. Their personality really has little to do with the story. It's all about differentiating the characters. Without doing this, it's really difficult to tell the characters apart, which makes it impossible to gain an emotional attachment them, keep their motives straight, or care when one of them is killed.
Sorry for the rant but this is the number one problem with this movie. All the characters are introduced immediately together, they are all very similar and really pretty lame. It's a chore to try and learn who these guys are and try to tell them apart. That's the last thing you want in a cheesy horror movie and completely derails the story.
This is not to say the rest of the movie is any better. The acting is half-assed, the story is nonsensical, and the music is overly dramatic. The effects are nothing more than bad makeup, camera cut aways, filters, and bad acting. The direction is all over the place. The decision to make it found footage was not a good one and just an excuse for the bad cinematography.
Overall it's just another bad paranormal movie. With an incredibly played out story and a very minimal amount of legitimate scares to speak of, this is one you should probably pass on. 3/10