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IMDbPro

The Codes of Gender

  • 20102010
  • 46m
IMDb RATING
7.1/10
73
YOUR RATING
The Codes of Gender (2010)
  • Documentary
Explores the depiction of gender in advertising media.Explores the depiction of gender in advertising media.Explores the depiction of gender in advertising media.
IMDb RATING
7.1/10
73
YOUR RATING
  • Director
    • Sut Jhally
  • Writer
    • Sut Jhally
Top credits
  • Director
    • Sut Jhally
  • Writer
    • Sut Jhally
  • See production, box office & company info
    • 1User review
  • See production, box office & company info
  • See more at IMDbPro
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    • Connections
      References The Meaning of Life (1983)

    User reviews1

    Review
    Top review
    7/10
    Our sexuality is constantly defined for us by the media
    11/29/17. An interesting documentary about gender roles and how they are represented in media and advertising. It is amazing how what we watch constantly on any medium, whether in print or on the screen, insidiously display what roles we should be playing. This is especially true for women, in which they are constantly feminized to reduce the threat that men may feel when faced with women who come off as being masculine or too male-like. And, gay men are displayed in what are considered feminine positions because they share the same audience with women. Worth catching.
    helpful•2
    1
    • bettycjung
    • Nov 29, 2017

    Details

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    • Release date
      • October 13, 2010 (United States)
    • Country of origin
      • United States
    • Language
      • English
    • Production company
      • Media Education Foundation
    • See more company credits at IMDbPro

    Technical specs

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    • Runtime
      46 minutes
    • Color
      • Color

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