Untold: The Rise and Fall of AND1

The story of AND1, as a brand, doesn't carry nearly as much pulp as the rest of the entries in the Untold series and ends up being one of its less memorable entries. Netflix interviews the right people, and the rise of the street-ball brand is one that's incredible to see and learn more about. I remember playing the Gameloft version of AND1 Streetball on the mobile many years ago and that was pretty much my entire exposure to the brand, as someone who grew up in a country where basketball was always synonymous with the NBA. It was fun getting to know the backstories of some of the AND1 legends, and the narration is solid.

However, the fall of the brand is barely touched upon. It seems like they were in a haste to conclude and failed to get the complete story across. Yes, Nike literally swallowed their market share with the Freestyle campaigns and yes, the players at AND1 weren't treated right. But they could have split the documentary into two episodes (instead of one), and dug deeper into the smaller, lesser-known details.