7.4/10
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44 user 236 critic

No (2012)

R | | Drama | 9 August 2012 (Chile)
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An ad executive comes up with a campaign to defeat Augusto Pinochet in Chile's 1988 referendum.

Director:

Pablo Larraín

Writers:

Pedro Peirano (screenplay), Antonio Skármeta (play)
Nominated for 1 Oscar. Another 13 wins & 15 nominations. See more awards »

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Cast

Cast overview, first billed only:
Gael García Bernal ... René Saavedra
Alfredo Castro ... Lucho Guzmán
Luis Gnecco ... José Tomás Urrutia
Néstor Cantillana ... Fernando
Antonia Zegers ... Verónica Carvajal
Marcial Tagle Marcial Tagle ... Alberto Arancibia
Pascal Montero Pascal Montero ... Simón Saavedra
Jaime Vadell Jaime Vadell ... Minister Fernández
Elsa Poblete ... Carmen
Diego Muñoz Diego Muñoz ... Carlos
Roberto Farías Roberto Farías ... Marcelo
Sergio Hernández Sergio Hernández ... Militar
Manuela Oyarzún Manuela Oyarzún ... Sandra
Paloma Moreno Paloma Moreno ... Fran
César Caillet ... Cliente
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Storyline

Military dictator Augusto Pinochet calls for a referendum to decide his permanence in power in 1988, the leaders of the opposition persuade a young daring advertising executive - René Saavedra - to head their campaign. With limited resources and under the constant scrutiny of the despot's watchmen, Saavedra and his team conceive of a bold plan to win the election and free their country from oppression. Written by FICV

Plot Summary | Add Synopsis

Taglines:

Adiós, Mr. Pinochet.

Genres:

Drama

Motion Picture Rating (MPAA)

Rated R for language | See all certifications »

Parents Guide:

View content advisory »
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Details

Country:

Chile | France | Mexico | USA

Language:

Spanish

Release Date:

9 August 2012 (Chile) See more »

Also Known As:

Heung jingfu syut bat See more »

Filming Locations:

Santiago, Chile See more »

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Box Office

Opening Weekend USA:

$71,742, 17 February 2013, Limited Release

Gross USA:

$2,343,664

Cumulative Worldwide Gross:

$7,746,744
See more on IMDbPro »

Company Credits

Show more on IMDbPro »

Technical Specs

Runtime:

Sound Mix:

Dolby Digital

Aspect Ratio:

1.40 : 1
See full technical specs »
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Did You Know?

Trivia

The official entry of Chile to the Best Foreign Language Film at the 85th Academy Awards 2013. See more »

Goofs

[All goofs for this title are spoilers.] See more »

Quotes

Publicista Campaña Sí: [Speaking to the YES Campaign board] If you want to scare people, you have to scare them with their past, their past poverty, long lines to buy bread. The opposition has its cries of socialism, yes. But the only thing that interests people is the scramble, and also they know that socialism is miserable. Instead you have a system in which anyone can be rich. Attention!, not 'everyone'... 'anyone'. You can not lose when all are committed to be that 'anyone'.
See more »

Connections

References Bellas y audaces (1988) See more »

Soundtracks

Vuelvo
Written by Patricio Manns & Horacio Salinas
Performed by Inti-Illimani Histórico
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Frequently Asked Questions

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User Reviews

 
The Revolution WILL Be Televised!
28 August 2012 | by Movie-JaySee all my reviews

What a captivating film this is. Gael Garcia Bernal is good as usual, an actor who just keeps getting better and better, in this movie that shows the campaign that ousted Pinochet from office from the p.o.v. of the ad guys who tailored each side's messages.

Good PR work that frames the debate and sets the narrative for the campaign wins political campaigns.

The movie is thoughtful, funny, absorbing. Quality all around. You don't need to know anything about Chile to get swept up by it, and if there are details you want to know, you can go read about it afterwards.

I especially liked that it looked like a documentary video and a time- capsule from that era. It seamlessly mixes stock footage with filmed stuff to give it a dated look.

See it.


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