Marcel Lévesque, a quick-witted car salesman nearing retirement, lives to sell. He has been salesman of the month for the last sixteen years at the dealership where he has spent his career, in a declining industrial town in Lac Saint-Jean, where it's cold enough to scare away the tourists and buying a car sometimes seems completely absurd. There's just one thing on his mind: getting his beloved Detroit rides off the lot. Marcel Lévesque is a salesman from a bygone era, a man who learned his trade by telling tales - "fibs dressed up with flowers" - and making his customers happy. But a tragedy will change everything for this peddler of dreams.
Did You Know?
The hairdresser salon where Maryse works is called D.S. Early in the film, her son is drawing a picture of a car in his grandfather (the car salesman and Maryse's father) office. Just beside his drawing, we can see a picture of a Citroen DS. See more
At the snowmobiles blessing, the sign says "BENIDICTION DE SKIDOOS". Apart from the fact that the first "N" is backward, the first word should read: BENEDICTION. See more