4500 families in Spain have an audience measuring device on their TV sets. Billions of euros are invested according to their choices. To avoid external influences, they need to remain anonymous. One of these persons agreed to explain how it works and shares his thoughts with us.
They speak for thousands of people. But nobody knows who they are.
Did You Know?
Many Spanish TV shows were approached to provide the number of employees they have. Only one refused to give any data Sálvame
(2009). See more
References Operación triunfo