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IMDbPro

Art & Copy

  • 20092009
  • TV-PGTV-PG
  • 1h 29m
IMDb RATING
6.8/10
1.8K
YOUR RATING
Art & Copy (2009)
A documentary on the mavericks of American advertising.
Play trailer2:06
1 Video
10 Photos
  • Documentary
ART & COPY is a powerful new film about advertising and inspiration. Directed by Doug Pray (SURFWISE, SCRATCH, HYPE!), it reveals the work and wisdom of some of the most influential advertis... Read allART & COPY is a powerful new film about advertising and inspiration. Directed by Doug Pray (SURFWISE, SCRATCH, HYPE!), it reveals the work and wisdom of some of the most influential advertising creatives of our time -- people who've profoundly impacted our culture, yet are virtua... Read allART & COPY is a powerful new film about advertising and inspiration. Directed by Doug Pray (SURFWISE, SCRATCH, HYPE!), it reveals the work and wisdom of some of the most influential advertising creatives of our time -- people who've profoundly impacted our culture, yet are virtually unknown outside their industry. Exploding forth from advertising's "creative revolutio... Read all
IMDb RATING
6.8/10
1.8K
YOUR RATING
  • Director
    • Doug Pray
  • Writers
    • Gregory Beauchamp(original concept)
    • Kirk Souder(original concept)
    • Timothy J. Sexton(narrative consultant)
  • Stars
    • Mary Wells
    • Dan Wieden
    • Hal Riney
Top credits
  • Director
    • Doug Pray
  • Writers
    • Gregory Beauchamp(original concept)
    • Kirk Souder(original concept)
    • Timothy J. Sexton(narrative consultant)
  • Stars
    • Mary Wells
    • Dan Wieden
    • Hal Riney
  • See production, box office & company info
    • 6User reviews
    • 24Critic reviews
    • 62Metascore
  • See more at IMDbPro
    • Awards
      • 2 wins & 2 nominations

    Videos1

    Art & Copy
    Trailer 2:06
    Art & Copy

    Photos10

    Peter Nelson, Doug Pray, and George Lois in Art & Copy (2009)
    Peter Nelson, Doug Pray, David Kennedy, and Dan Wieden in Art & Copy (2009)
    George Lois in Art & Copy (2009)
    George Lois in Art & Copy (2009)
    Doug Pray in Art & Copy (2009)
    Doug Pray in Art & Copy (2009)
    Doug Pray in Art & Copy (2009)
    Doug Pray in Art & Copy (2009)
    Art & Copy (2009)

    Top cast

    Edit
    Mary Wells
    • Selfas Self
    Dan Wieden
    • Selfas Self
    Hal Riney
    • Selfas Self
    Lee Clow
    Lee Clow
    • Selfas Self
    Jim Durfee
    • Selfas Self
    Cliff Freeman
    • Selfas Self
    Jeff Goodby
    • Selfas Self
    David Kennedy
    • Selfas Self
    George Lois
    George Lois
    • Selfas Self
    Charlie Moss
    • Selfas Self
    Phyllis K. Robinson
    • Selfas Self
    Ed Rollins
    Ed Rollins
    • Selfas Self
    Rich Silverstein
    • Selfas Self
    • Director
      • Doug Pray
    • Writers
      • Gregory Beauchamp(original concept)
      • Kirk Souder(original concept)
      • Timothy J. Sexton(narrative consultant)
    • All cast & crew
    • See more cast details at IMDbPro

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    Storyline

    Edit

    Did you know

    Edit
    • Quotes

      Hal Riney: [First lines] The frightening and most difficult thing about being what somebody calls a creative person is that you have absolutely no idea where any of your thoughts come from, really. And especially, you don't have any idea about where they're going to come from tomorrow.

    • Connections
      Features Daisy (1964)

    User reviews6

    Review
    Top review
    4/10
    Full of sound and even more sound but ultimately signifying nothing
    A myopic documentary about the advertising industry, Art & Copy is as lacking in critical analysis as it is historical context. The entire thing is ultimately little more than a collection of interviews generally with obscure professionals (albeit ones connected to a few iconic ads) while occasional statistics appear as segues between scenes. The resulting view of the advertising industry and its development is exceedingly shallow with virtually no take-away as well as nothing to balance the production out. The film seems to push advertising almost entirely as an art form where advertisers draw inspiration from thin air rather than a calculated process that creates benefits for the clients. Unsurprisingly, the statistics in the film refer to ad spends with no statistics relating to ad campaign return (instead you'll get either "It did well" or "The client decided to stop using the campaign").

    Art & Copy really could have been so much more with a tighter focus and insights from the director. That said, the film is redeemed by a few interesting bits of trivia such as the origins of the slogan "Just do it"
    helpful•3
    4
    • Tanuccoon
    • May 4, 2012

    Details

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    • Release date
      • August 21, 2009 (United States)
    • Country of origin
      • United States
    • Official site
      • Official site
    • Language
      • English
    • Also known as
      • Изображение и текст
    • Production companies
      • Art&Industry
      • Granite Pass
      • The One Club
    • See more company credits at IMDbPro

    Technical specs

    Edit
    • Runtime
      1 hour 29 minutes
    • Color
      • Color

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