The promotional poster spells "CLEOPATRA" with a mix of Greek and Roman letters. The Greek letters are used to stand in for Roman letters which they resemble but are not correct Greek usage. For example, sigma resembles and stands in for a capital E, but is actually an S. The delta likewise replaces the capital A, but is actually a D.
The correct (Greek) spelling would be kappa-lambda-epsilon-omicron-pi-alpha-tau-rho-alpha.
