Credited cast: | |||
David Falk | ... | Self | |
Jemele Hill | ... | Self | |
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Scoop Jackson | ... | Self |
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DJ Clark Kent | ... | Self |
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Roland Lazenby | ... | Self |
David Stern | ... | Self | |
Rick Telander | ... | Self | |
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Sonny Vaccaro | ... | Self |
'One Man and His Shoes' tells the story of the phenomenon of Air Jordan sneakers showing their social, cultural and racial significance and how ground-breaking marketing strategies created a multi-billion-dollar business.
This film takes you on a journey. It explores the marketing genius behind the rise of the multi-billion dollar business. The archival footage is spectacular and has been cleverly edited together so you feel like you've been transported back into the 80's and 90's. It's a celebration of this iconic product and its impact on popular culture, however it also shines a light on the dark side. Something that's rarely discussed but should be. It's a great watch! I've already recommended it to several friends and posted it online.