7.2/10
7,592
37 user 33 critic

Helvetica (2007)

Not Rated | | Documentary | 12 September 2007 (USA)
Trailer
1:39 | Trailer
A documentary about typography, graphic design, and global visual culture.

Director:

Gary Hustwit
Reviews
3 nominations. See more awards »

Videos

Photos

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Cast

Cast overview, first billed only:
Manfred Schulz Manfred Schulz ... Self
Massimo Vignelli Massimo Vignelli ... Self
Rick Poynor Rick Poynor ... Self
Wim Crouwel Wim Crouwel ... Self
Matthew Carter Matthew Carter ... Self
Alfred Hoffmann Alfred Hoffmann ... Self
Mike Parker Mike Parker ... Self
Otmar Hoefer Otmar Hoefer ... Self
Bruno Steinert Bruno Steinert ... Self
Hermann Zapf Hermann Zapf ... Self
Michael Bierut Michael Bierut ... Self
Leslie Savan Leslie Savan ... Self
Tobias Frere-Jones Tobias Frere-Jones ... Self
Jonathan Hoefler Jonathan Hoefler ... Self
Erik Spiekermann Erik Spiekermann ... Self
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Storyline

A documentary about typography, graphic design, and global visual culture.

Plot Summary | Plot Synopsis

Taglines:

Meet the cast: ABCDEFGHIJKLMNOPQRSTUVWXYZ. Now see the movie.

Genres:

Documentary

Certificate:

Not Rated

Parents Guide:

View content advisory »
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Did You Know?

Trivia

[All trivia items for this title are spoilers.] See more »

Quotes

[first lines]
Rick Poynor: Type is saying things to us all the time. Typefaces express a mood, an atmosphere. They give words a certain coloring.
Michael Bierut: Everywhere you look you see typefaces. But there's one you probably see more than any other one, and that's Helvetica. You know, there it is, and it seems to come from no where. You know, it seems like air? It seems like gravity?
Jonathan Hoefler: And it's hard to evaluate it. It's like being asked what you think about off-white paint. It's just... it's just there. And it's hard to ...
[...]
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Connections

Followed by Urbanized (2011) See more »

Soundtracks

3+4
Written and Performed by El Ten Eleven
Vopar Music/Go Champale Music
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User Reviews

 
"Helvetica" a Typography Tour de Force
12 May 2007 | by cornpoppySee all my reviews

I saw this film last night at the Rochester Institute of Technology in the company of hundreds of budding graphic designers, new media specialists, and fans of typography. I found it utterly engaging. It wasn't just a film about a font. It was a clever device used to weave a story around graphic design, the importance of typography in the craft, and the passionate opinions on design in general elicited from this stellar cast of über creative professionals.

I feel that this film has a broad appeal beyond typography aficionados, which is admittedly a small tribe. The passion behind the ideals expressed by the graphic designers is undeniable and infectious.

The film was beautifully put together. The effect of showing the ubiquitous use of this font in cities around the world, with people walking by, buses, taxis, and cars whizzing past, etc. all set to a totally perfect music was wonderful. These vignettes provided transitions between interviews with world renowned designers.

You might have trouble finding a screening of this film but if you see it coming to a theater or film festival near you don't miss it!!


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Frequently Asked Questions

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Details

Country:

UK

Language:

English

Release Date:

12 September 2007 (USA) See more »

Also Known As:

Helvetica See more »

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Box Office

Cumulative Worldwide Gross:

$21,680
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Company Credits

Production Co:

Veer, Swiss Dots See more »
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Technical Specs

Runtime:

Color:

Color

Aspect Ratio:

1.85 : 1
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