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Helvetica (2007)

Not Rated | | Documentary | 12 September 2007 (USA)
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1:39 | Trailer

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A documentary about typography, graphic design, and global visual culture.

Director:

Gary Hustwit
Reviews
3 nominations. See more awards »

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Cast

Cast overview, first billed only:
Manfred Schulz Manfred Schulz ... Himself
Massimo Vignelli Massimo Vignelli ... Himself
Rick Poynor Rick Poynor ... Himself
Wim Crouwel Wim Crouwel ... Himself
Matthew Carter Matthew Carter ... Himself
Alfred Hoffmann Alfred Hoffmann ... Himself
Mike Parker Mike Parker ... Himself
Otmar Hoefer Otmar Hoefer ... Himself
Bruno Steinert Bruno Steinert ... Himself
Hermann Zapf Hermann Zapf ... Himself
Michael Bierut Michael Bierut ... Himself
Leslie Savan Leslie Savan ... Herself
Tobias Frere-Jones Tobias Frere-Jones ... Himself
Jonathan Hoefler Jonathan Hoefler ... Himself
Erik Spiekermann Erik Spiekermann ... Himself
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Storyline

A documentary about typography, graphic design, and global visual culture.

Plot Summary | Plot Synopsis

Genres:

Documentary

Certificate:

Not Rated

Parents Guide:

View content advisory »
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Details

Country:

UK

Language:

English

Release Date:

12 September 2007 (USA) See more »

Also Known As:

Гельветика See more »

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Box Office

Opening Weekend USA:

$16,614, 18 September 2007, Limited Release

Gross USA:

$204,000, 1 June 2008
See more on IMDbPro »

Company Credits

Production Co:

Veer, Swiss Dots See more »
Show more on IMDbPro »

Technical Specs

Runtime:

Color:

Color

Aspect Ratio:

1.85 : 1
See full technical specs »
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Did You Know?

Trivia

[All trivia items for this title are spoilers.] See more »

Quotes

[first lines]
Rick Poynor: Type is saying things to us all the time. Typefaces express a mood, an atmosphere. They give words a certain coloring.
Michael Bierut: Everywhere you look you see typefaces. But there's one you probably see more than any other one, and that's Helvetica. You know, there it is, and it seems to come from no where. You know, it seems like air? It seems like gravity?
Jonathan Hoefler: And it's hard to evaluate it. It's like being asked what you think about off-white paint. It's just... it's just there. And it's hard to ...
[...]
See more »

Connections

Referenced in Brooklyn Nine-Nine: House Mouses (2016) See more »

Soundtracks

Thinking Loudly
Written and Performed by El Ten Eleven
Vopar Music/Go Champale Music
Courtesy of Bar/None Records
See more »

Frequently Asked Questions

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User Reviews

 
"Helvetica" a Typography Tour de Force
12 May 2007 | by cornpoppySee all my reviews

I saw this film last night at the Rochester Institute of Technology in the company of hundreds of budding graphic designers, new media specialists, and fans of typography. I found it utterly engaging. It wasn't just a film about a font. It was a clever device used to weave a story around graphic design, the importance of typography in the craft, and the passionate opinions on design in general elicited from this stellar cast of über creative professionals.

I feel that this film has a broad appeal beyond typography aficionados, which is admittedly a small tribe. The passion behind the ideals expressed by the graphic designers is undeniable and infectious.

The film was beautifully put together. The effect of showing the ubiquitous use of this font in cities around the world, with people walking by, buses, taxis, and cars whizzing past, etc. all set to a totally perfect music was wonderful. These vignettes provided transitions between interviews with world renowned designers.

You might have trouble finding a screening of this film but if you see it coming to a theater or film festival near you don't miss it!!


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