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Title: Helvetica (2007)
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3 nominations.
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Cast
| Cast overview, first billed only: | |||
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Manfred Schulz | ... | Himself |
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Massimo Vignelli | ... | Himself |
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Rick Poynor | ... | Himself |
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Wim Crouwel | ... | Himself |
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Matthew Carter | ... | Himself |
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Alfred Hoffmann | ... | Himself |
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Mike Parker | ... | Himself |
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Otmar Hoefer | ... | Himself |
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Bruno Steinert | ... | Himself |
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Hermann Zapf | ... | Himself |
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Michael Bierut | ... | Himself |
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Leslie Savan | ... | Herself |
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Tobias Frere-Jones | ... | Himself |
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Jonathan Hoefler | ... | Himself |
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Erik Spiekermann | ... | Himself |
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Plot Summary
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Plot Synopsis
Storyline
A documentary about typography, graphic design, and global visual culture.
Genres:
DocumentaryCertificate:
Not RatedParents Guide:
View content advisory »
Edit
Edit
See more on IMDbPro »
See full technical specs »
Details
Country:
UKLanguage:
EnglishRelease Date:
12 September 2007 (USA) See more »Also Known As:
Гельветика See more »Edit
Box Office
Opening Weekend USA:
$16,614, 18 September 2007, Limited ReleaseGross USA:
$204,000, 1 June 2008Company Credits
Show more on
IMDbPro »
Technical Specs
Runtime:
Color:
ColorAspect Ratio:
1.85 : 1
Edit
Rick Poynor: Type is saying things to us all the time. Typefaces express a mood, an atmosphere. They give words a certain coloring.
Michael Bierut: Everywhere you look you see typefaces. But there's one you probably see more than any other one, and that's Helvetica. You know, there it is, and it seems to come from no where. You know, it seems like air? It seems like gravity?
Jonathan Hoefler: And it's hard to evaluate it. It's like being asked what you think about off-white paint. It's just... it's just there. And it's hard to ...
[...]
See more »
Written and Performed by Kim Hiorthøy (as Kim Hiorthoy)
Smalltown Supermusic/Sony/ATV Music Publishing Scandinavia
Courtesy of Smalltown Supersound
See more »
Did You Know?
Trivia
[All trivia items for this title are spoilers.] See more »Quotes
[first lines]Rick Poynor: Type is saying things to us all the time. Typefaces express a mood, an atmosphere. They give words a certain coloring.
Michael Bierut: Everywhere you look you see typefaces. But there's one you probably see more than any other one, and that's Helvetica. You know, there it is, and it seems to come from no where. You know, it seems like air? It seems like gravity?
Jonathan Hoefler: And it's hard to evaluate it. It's like being asked what you think about off-white paint. It's just... it's just there. And it's hard to ...
[...]
See more »
Soundtracks
Helvetica 2Written and Performed by Kim Hiorthøy (as Kim Hiorthoy)
Smalltown Supermusic/Sony/ATV Music Publishing Scandinavia
Courtesy of Smalltown Supersound
See more »
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I saw this film last night at the Rochester Institute of Technology in the company of hundreds of budding graphic designers, new media specialists, and fans of typography. I found it utterly engaging. It wasn't just a film about a font. It was a clever device used to weave a story around graphic design, the importance of typography in the craft, and the passionate opinions on design in general elicited from this stellar cast of über creative professionals.
I feel that this film has a broad appeal beyond typography aficionados, which is admittedly a small tribe. The passion behind the ideals expressed by the graphic designers is undeniable and infectious.
The film was beautifully put together. The effect of showing the ubiquitous use of this font in cities around the world, with people walking by, buses, taxis, and cars whizzing past, etc. all set to a totally perfect music was wonderful. These vignettes provided transitions between interviews with world renowned designers.
You might have trouble finding a screening of this film but if you see it coming to a theater or film festival near you don't miss it!!