A documentary about typography, graphic design, and global visual culture.

Director:

Gary Hustwit
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3 nominations. See more awards »

Videos

Photos

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Cast

Cast overview, first billed only:
Manfred Schulz Manfred Schulz ... Self
Massimo Vignelli Massimo Vignelli ... Self
Rick Poynor Rick Poynor ... Self
Wim Crouwel Wim Crouwel ... Self
Matthew Carter Matthew Carter ... Self
Alfred Hoffmann Alfred Hoffmann ... Self
Mike Parker Mike Parker ... Self
Otmar Hoefer Otmar Hoefer ... Self
Bruno Steinert Bruno Steinert ... Self
Hermann Zapf Hermann Zapf ... Self
Michael Bierut Michael Bierut ... Self
Leslie Savan Leslie Savan ... Self
Tobias Frere-Jones Tobias Frere-Jones ... Self
Jonathan Hoefler Jonathan Hoefler ... Self
Erik Spiekermann Erik Spiekermann ... Self
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Storyline

A documentary about typography, graphic design, and global visual culture.

Plot Summary | Plot Synopsis

Taglines:

Meet the cast: ABCDEFGHIJKLMNOPQRSTUVWXYZ. Now see the movie.

Genres:

Documentary

Certificate:

Not Rated

Parents Guide:

View content advisory »
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Did You Know?

Trivia

[All trivia items for this title are spoilers.] See more »

Quotes

[first lines]
Rick Poynor: Type is saying things to us all the time. Typefaces express a mood, an atmosphere. They give words a certain coloring.
Michael Bierut: Everywhere you look you see typefaces. But there's one you probably see more than any other one, and that's Helvetica. You know, there it is, and it seems to come from no where. You know, it seems like air? It seems like gravity?
Jonathan Hoefler: And it's hard to evaluate it. It's like being asked what you think about off-white paint. It's just... it's just there. And it's hard to ...
[...]
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Connections

Followed by Objectified (2009) See more »

Soundtracks

Every Direction is North
Written and Performed by El Ten Eleven
Vopar Music/Go Champale Music
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User Reviews

 
Type is saying things to us all the time. Typefaces express a mood, an atmosphere. They give words a certain coloring.
26 February 2009 | by lastliberalSee all my reviews

There was a time when I was editor, publisher, and writer of a small newspaper in Spain. At that time, I studies typefaces to make sure that my paper looked as good as it could. In light of that I was interested in this documentary about the most popular typeface designed.

Helvetica has been around 50 years, and is the "default" type according to Erik Spiekermann, who really gives an exciting discussion of the type.

Many others chime in on the pros and cons of Helvetica. It is a fascinating journey into design. Exploring where we have been and where we are going in even the simple areas of life helps us understand who we are.


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Frequently Asked Questions

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Details

Country:

UK

Language:

English

Release Date:

12 September 2007 (USA) See more »

Also Known As:

Helvetica See more »

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Box Office

Cumulative Worldwide Gross:

$21,680
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Company Credits

Production Co:

Veer, Swiss Dots See more »
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Technical Specs

Runtime:

Color:

Color

Aspect Ratio:

1.85 : 1
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