Generation P (2011)

A chronicle of the rise of the advertising industry in Post-Soviet Russia.

Director:

Victor Ginzburg

Writers:

Djina Ginzburg (screenplay), Victor Ginzburg (screenplay)

Stars:

Vladimir Epifantsev, Mikhail Efremov, Andrey Fomin

1 win & 4 nominations.

Cast

Credited cast:
Vladimir Epifantsev	...	Babylen Tatarsky
Mikhail Efremov	...	Leonid Azadovsky
Andrey Fomin	...	Morkovin
Sergey Shnurov	...	Gireyev
Vladimir Menshov	...	Farseykin
Oleg Taktarov	...	Vovchik
Ivan Okhlobystin	...	Malyuta
Andrey Panin	...	Kolya Smirnov
Leonid Parfyonov	...	TV Journalist
Aleksandr Gordon	...	Khanin
Amaliya Mordvinova	...	Lena
Andrey Vasilev	...	Savin (as Andrei V. Vasilyev)
Yuriy Safarov	...	Gussein
Igor Grigoriev	...	Ad agency owner
Rest of cast listed alphabetically:
Yuliya Bordovskikh	...	Televeduschaya

Storyline

Generation P is at once a comedy, a tragedy and a historical epic about the rise of a poet-turned-copywriter through Russia's nascent advertising business in post-Communist Moscow, to the chief "creative" behind the virtual world of Russian politics.

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Plot Keywords:

magic mushroom | advertising | sprite | taxi driver | cocaine | 

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Genres:

Comedy | Drama | Sci-Fi

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Details

Official Sites:

Official Facebook Official site

Country:

Russia USA

Language:

Russian

Release Date:

16 November 2012 (USA)

Also Known As:

Wow!

Box Office

Budget:

$7,000,000 (estimated)

Cumulative Worldwide Gross:

$4,653,071

Company Credits

Production Co:

Generation P, Room

Technical Specs

Runtime:

112 min

Sound Mix:

Dolby Digital

Color:

Color

Aspect Ratio:

2.35 : 1

Did You Know?

Trivia

Konstantin Khabenskiy turned down the role of Babylen Tatarsky. Than it went with Vladimir Epifantsev.

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Goofs

Vavilen mentions the Russian film "Brother", while talking to a client in 1993. But this film was not released until 1997.

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Connections

References Brother (1997)

User Reviews

Masterpiece in its own right

This movie enchants with its honesty and surprises with its ingenuity. It shows an art-house-like alternative reality, which is an illusion. Unlike art house the movie has a clear message and meaning, you just have to look deeper. The alternative reality is also not really alternative, most of it is Russian reality now. Essentially, if you are a fan of seeing things through the glasses of irony and satire, you are not afraid to wonder what is really going on in the world behind the mask of show and propaganda, the movie is for you. I can't say it's about Russia only; it is a certain view of the world illustrated by the example of Russia. What country doesn't know lost generations, brain-washing and power play? Do not expect to be satisfied. The story leaves much room for thought and conclusions. Pelevin fans would be thrilled, those who didn't read the book will enjoy the movie nonetheless. It would be wrong to compare it to the book, because this is the kind of book that is next to impossible to be screened, yet the director managed to do it with flying colors. Besides, I can hardly think of any Russian movie with so much cursing, which makes the presented reality even more real. Whatever your impressions of the movie, it is definitely worth your time.