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McLibel (2005)

Not Rated | | Documentary | 20 May 2005 (USA)
McLibel is the story of two ordinary people who humiliated McDonald's in the biggest corporate PR disaster in history.

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1 win & 1 nomination. See more awards »

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Cast

Complete credited cast:
Helen Steel Helen Steel ... Herself
Dave Morris Dave Morris ... Himself
Rest of cast listed alphabetically:
Bruce Alexander ... Richard Rampton QC
Anita Anand Anita Anand ... Voiceover (voice)
Peter Armstrong Peter Armstrong ... Voiceover (voice)
Chris Brierley Chris Brierley ... Voiceover (voice)
Rhona Cameron ... Voiceover (voice)
T. Colin Campbell T. Colin Campbell ... Himself (as Professor Campbell)
Sue Dibb Sue Dibb ... Herself - The Food Commission
Pip Donaghy Pip Donaghy ... David Walker
Ian Flintoff Ian Flintoff ... David Green
Oliver Ford Davies ... Dr. Arnott
Dan Gallin Dan Gallin ... Himself - Intl Union of Food Workers
Stephen Gardner Stephen Gardner ... Himself - Assistant Attorney General (as Stephen Gardener)
Geoffrey Giuliano Geoffrey Giuliano ... Himself (as Geoff Guiliano)
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Storyline

McDonald's loved using the UK libel laws to suppress criticism. Major media organisations like the BBC and The Guardian crumbled and apologised. But then they sued gardener Helen Steel and postman Dave Morris. In the longest trial in English legal history, the "McLibel Two" represented themselves against McDonald's £10 million legal team. Every aspect of the corporation's business was cross-examined: from junk food and McJobs, to animal cruelty, environmental damage and advertising to children. Outside the courtroom, Dave brought up his young son alone and Helen supported herself working nights in a bar. McDonald's tried every trick in the book against them. Legal manoeuvres. A visit from Ronald McDonald. Top executives flying to London for secret settlement negotiations. Even spies. Seven years later, in February 2005, the marathon legal battle finally concluded at the European Court of Human Rights. And the result took everyone by surprise - especially the British Government. ... Written by Lizzie Gillet

Plot Summary | Add Synopsis

Taglines:

The postman and the gardener who took on McDonald's

Genres:

Documentary

Certificate:

Not Rated | See all certifications »
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Details

Official Sites:

Spanner Films

Country:

UK

Language:

English

Release Date:

20 May 2005 (USA) See more »

Also Known As:

Клевета МакДональдс See more »

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Box Office

Opening Weekend USA:

$1,821, 12 June 2005, Limited Release

Gross USA:

$4,337, 26 June 2005
See more on IMDbPro »

Company Credits

Production Co:

Spanner Films See more »
Show more on IMDbPro »

Technical Specs

Sound Mix:

Stereo

Color:

Color

Aspect Ratio:

1.33 : 1
See full technical specs »
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Did You Know?

Trivia

Originally released as a 52 minute film on TV and video in 1997; this extended 85 minute version came out in theaters in 2005 after the case had gone to the European Courts. See more »

Quotes

Journalist: What about the finding that McDonalds targets children?
Lawyer: I don't recall that.
See more »

Connections

Edited from McLibel: Two Worlds Collide (1998) See more »

Soundtracks

Winter from The Four Seasons
Written by Antonio Vivaldi
Performed by Kreisler Orchestra
See more »

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User Reviews

 
Unfair and Unbalanced...
10 February 2008 | by dkbengelSee all my reviews

As a West Coast "California" Liberal now living in Texas, I spend a lot of time faced with anti-Liberal rants. And after watching 'McLibel' I see why most conservatives dislike my kind so much. This film was most likely meant to be educational, entertaining and more than a little political with a Loberal slant. However it just comes off as hack-kneed and reactionary. My favorite moments were the following: 1) To show how McD's was bad for us, the film makers show us a fat man walking PAST a McDonald's in London, 2) The moment when our hero said that the English Legal System was unfair because he and his associate (as the Defendants) had to actually PROVE what they were saying was true while McDonald's (as the Plaintif) could just sit there ... Um, yeah, 3) The defendant's admitted ignorance of the legal system their refusal to refer to the judge in the case as My Lord, as is traditional in England, 4) When the defendant refers to the poster of Ronald McDonald in his son's play school as McDonald's "Taking over", 5) Referring to a visit to his son's play school as "pernishes".

Seriously, you would have to be brain dead to not actually laugh at the ridiculous nature of these comments. In no way is this film helping the Liberal movement in either the United States or in the U.K. In fact, is my belief that this film and the actions of it's "heros" undermine the very useful and very real work of those of us who are trying to make the world a little more fair.

Coupling these things with the VERY poor film making techniques made this film a real bust for me. If I could say one thing to the film maker it would be to stop wasting your time and mine and actually HELP those of us trying to make REAL change. Trying to bring McDonald's down is a fool's errand. Of course, maybe that's all I should expect from a pack of fool's with a camera.


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