Sidney Young is a disillusioned intellectual who both adores and despises the world of celebrity, fame and glamor. His alternative magazine, "Post Modern Review", pokes fun at the media obsessed stars and bucks trends, and so when Young is offered a job at the diametrically opposed conservative New York based "Sharps" magazine it's something of a shock! It seems "Sharps" editor Clayton Harding is amused by Young's disruption of a post-BAFTA party with a pig posing as Babe. Thus begins Sidney's descent into success - his gradual move from derided outsider to confidante of starlet Sophie Maes. Initially helping him out at Sharps is colleague Alison Olsen, who has her own secret. Wither their friendship?Written by
Straughan's adaptation of 'How to Lose Friends & Alienate People' is a charming and funny albeit familiar film. Yes, the story itself isn't anything new to the screen. The film also had potential of being an engaging satire but it remains rather a feel good romantic comedy. I liked the mixture of American and British humour. It is a well executed film that is rushed in the beginning and clichéd in the end. I enjoyed the mid-sections the most. Pegg, yet again, dominates the movie with his comic power. He's simply hysterical even though he isn't very different from his other films. Jeff Bridges is fantastic. A smoking Gillian Anderson is cast against type as the neurotic, stuck-up and arrogant publicist. Kirsten Dunst looks quite cute here and delivers a charming performance. Megan Fox pretty much plays herself. 'How to Lose Friends & Alienate People' has got some hilarious dialogues brilliantly delivered by the actors. It is the comedic sequences that stand out while the romantic scenes and the more dramatic ones feel rather deja-vu. Pegg proves that he can carry a film on his own and 'How to Lose Friends & Alienate People' remains, at the least, highly entertaining.
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