Consumed with sadness after the death of his wife and subsequent rejection from his son, a widower, at the urging of his friends, opts to appear on a vulgar, wildly popular game show (for which his wife signed him up) and watches his life start to change for the better.
Did You Know?
, who wrote the screenplay, was not meant to direct the film, let alone be in it. He has since said that "it's just too much stress. It's just awful", and that with Cheeky he "didn't have a very good time and I don't like the finished product... It's not rubbish, but it's not what it was supposed to be. It was supposed to be something much stranger. It was supposed to be very inspired by Buñuel, but you'd struggle to see that." See more