Codename Enterprises, which operates Tumblr-like website Buzzr.com, filed a lawsuit against FremantleMedia North America alleging trademark infringement, false advertising, trademark dilution and unfair competition. Codename is seeking an injunction to force FremantleMedia to stop using “Buzzr,” as well as unspecified monetary damages.
A rep for FremantleMedia North America declined to comment.
“The significance of defendant’s ‘Buzzr’ television network to the destruction of plaintiff’s trademark rights and indeed potentially its entire business cannot be overstated because of the extraordinary programming attractiveness of defendant’s offerings,” Codename Enterprises said in the complaint, filed Feb. 18 in U.S. District Court in New York.
Codename Enterprises claims that it has done business since 2009 as “Buzzr.” More than 100,000 websites have been built using its publishing software and blogging tools,