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Crazy People (1990)

R | | Comedy, Drama | 13 April 1990 (USA)
A bitter ad executive who has reached his breaking point, finds himself in a mental institution where his career actually begins to thrive with the help of the hospital's patients.

Writer:

Mitch Markowitz
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Cast

Cast overview, first billed only:
Dudley Moore ... Emory Leeson
Daryl Hannah ... Kathy Burgess
Paul Reiser ... Stephen Bachman
J.T. Walsh ... Drucker
Bill Smitrovich ... Bruce
Alan North ... Judge
David Paymer ... George
Danton Stone ... Saabs
Paul Bates ... Robles
Dick Cusack Dick Cusack ... Mort
Doug Yasuda ... Hsu
Floyd Vivino Floyd Vivino ... Eddie Aris
Mercedes Ruehl ... Dr. Liz Baylor
Ben Hammer ... Dr. Koch
David Packer David Packer ... Mark Olander
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Storyline

Emory works in advertising, and is beginning to crack-up. His latest idea is honesty, e.g. "Volvos, Yes they are boxy, but they're safe". This doesn't go down too well with the boss, so Emory is sent to a psychiatric hospital to 'recover'. Meanwhile, back at the office, Emory's work is accidentally sent to the printers. His ads are a huge success. But now Emory has fallen for Kathy (another patient) and so doesn't want to leave. Written by Rob Hartill

Plot Summary | Add Synopsis

Taglines:

A comedy about truth in advertising. See more »

Genres:

Comedy | Drama

Certificate:

R | See all certifications »

Parents Guide:

View content advisory »
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Details

Country:

USA

Language:

English

Release Date:

13 April 1990 (USA) See more »

Also Known As:

Crazy People See more »

Filming Locations:

Chatham, Virginia, USA See more »

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Box Office

Opening Weekend USA:

$3,357,800, 15 April 1990

Gross USA:

$13,236,513

Cumulative Worldwide Gross:

$13,236,513
See more on IMDbPro »

Company Credits

Show more on IMDbPro »

Technical Specs

Runtime:

Sound Mix:

Dolby

Color:

Color (Technicolor)

Aspect Ratio:

1.85 : 1
See full technical specs »
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Did You Know?

Trivia

Four of the advertising blurbs in the movie said (1) "SONY. Because Caucasians are just too damn tall" ; (2) "CONTINENTAL EXPRESS. We'll Screw Them To Get Your Package There On Time" ; (3) "METAMUCIL. It helps you go to the toilet. If you don't use it, you'll get cancer and die" and (4) "QUAKER OATS. Does This Cereal Taste Great? Who knows. But At Least The Box IS Cute. Quaker Oats. Old Fashioned. 100% Natural". See more »

Quotes

Kathy: You may think phone service stinks since deregulation, but don't mess with us, because we're all you've got. In fact, if we fold, you'll have no damn phones. AT&T - we're tired of taking your crap!
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Crazy Credits

At the end of the credits, a "special issue" of Advertising Age spins in, with a cover portrait proclaiming the main characters to be "Emperors of Madison Ave." See more »

Connections

Referenced in Blackcat Riffs: The Bottle and the Throttle (2013) See more »

Soundtracks

THE HELLO SONG
by Cal DeVoll
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User Reviews

Rent This Movie. It's Corny, But It's Good.
26 July 1999 | by massadvjSee all my reviews

"Crazy People" is about an advertising executive who goes nuts and starts writing "honest" television commercials, as opposed to the puffery and outright lies we have come to know and expect. Naturally, they lock him up. But, lo and behold, the honest approach actually works, so the agency enlists the help of the entire population of the mental hospital to write ads.

The ads themselves are hilarious, as are some of the scenes. There is one very funny scene in which calloused and savvy advertising execs try to write honest ads, but find they are too jaded.

The film could have done without a subplot involving a romance between Dudley Moore and Daryl Hannah. Other than that, it is definitely worth your time.***


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