14 user 2 critic

Maytime in Mayfair (1949)

An English playboy gentleman is broke when he inherits London's leading dress store in the posh Mayfair district. Instead of selling it for cash, he enters the business of "rags" for riches and romance.


Herbert Wilcox


Nicholas Phipps (screen play)




Cast overview:
Anna Neagle ... Eileen Grahame
Michael Wilding ... Michael Gore-Brown
Peter Graves ... D'Arcy Davenport
Nicholas Phipps ... Sir Henry Hazelrigg
Thora Hird ... Janet
Michael Shepley ... Shepherd
Tom Walls ... Inspector
Max Kirby Max Kirby ... Mr. Keats
Desmond Walter-Ellis Desmond Walter-Ellis ... Mr. Shelley
Tom Walls Jr. Tom Walls Jr. ... Policeman
Doris Rogers Doris Rogers ... Lady Manbury-Logan-Manbury
Mona Washbourne ... Lady Leveson


Penniless man-about-town Michael Gore-Brown is delighted to hear he has been left a high-class Mayfair fashion salon. His intention is to sell it as quickly as possible, but on meeting Ellen, chief designer and manager, he quickly changes his mind and turns his attention to courting her. Across the street a rival dress-maker is also after the shop, and Ellen, and is quite prepared to use whatever foul means are needed. Written by Jeremy Perkins {J-26}

Plot Summary | Add Synopsis


A Sparkling Romantic Musical See more »


Musical | Romance


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Did You Know?


When Michael goes to bail out Henry from the jail, he tells Inspector Hennessey that the place hadn't changed much. The inspector asks when it was that he had seen him there. Michael says it was when April the Fifth won the Derby. That would have been the149th running of The Derby at Epsom Downs on June 1, 1932. That was 17 years before the time of this film. See more »


From the exterior, the glass doors and windows of the shop are clear, but for interior shots they are semi-opaque. See more »


Eileen Grahame: It might interest you to know that her name is Lady Manbury-Logan-Manbury.
Michael Gore-Brown: Oh. It may interest you to know that my name is mud.
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Crazy Credits

Opening credits: MAYFAIR a District in the Heart of London MAYFAIR FOUNDED in 1750 by Thomas Howard ! MAYFAIR CONFOUNDED in 1920 by Michael Arlen !! MAYFAIR DUMBFOUNDED in 1948 by Sir Stafford Cripps !!! See more »


Featured in McVicar (1980) See more »


Do I Love You?
Written by Bruno Bidoli, David Heneker and Don Pelosi
See more »

User Reviews

Dumbfounded in 1948 by Sir Stafford Cripps!!!
8 December 2019 | by richardchattenSee all my reviews

The reference above to Sir Stafford Cripps in the opening foreword passes for satire in so light a confection; but also reminds you why there was a need for this sort of escapist fantasy seventy years ago, with 'Mr. Austerity' in No.11 Downing Street.

Ravishingly shot in Technicolor and with clothes that probably consumed much of the film's budget; it's otherwise played out in sets by William C.Andrews that look as if they'd fall over if you blew on them (it relocates to Paris for a few minutes courtesy of one hotel room and an incredibly phony-looking 'outdoor' restaurant), and the wind never disturbs the branches of any of any of the trees that adorn the very occasional studio exteriors.

Never mind, material this slight doesn't offend the way that Wilcox's flat-footed direction of more 'serious' subject matter does. Michael Wilding is fun overacting like crazy as a conceited jerk, Thora Hird is permitted to look incredibly glamorous as Neagle's secretary; and it provides a unique opportunity to see "our old friend" Tom Walls in Technicolor playing an Irish police inspector presiding over a station so minimal it could have been designed for 'Dr Mabuse'.

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Frequently Asked Questions

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Release Date:

14 September 1949 (UK) See more »

Also Known As:

Dansende hjerter See more »

Company Credits

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Technical Specs


Sound Mix:

Mono (Western Electric Sound)


Color (Colour by) (Technicolor)

Aspect Ratio:

1.37 : 1
See full technical specs »

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